#732091#732091

#732091 is a dark, vivid purple. Relative luminance 0.067; OKLCH L 43.0% C 0.180 H 315.1°. Best body text is #FFFFFF at 8.96:1 contrast (WCAG AA passes).

Color values

HEX#732091
RGBrgb(115, 32, 145)
HSLhsl(284, 64%, 35%)
HSVhsv(284, 78%, 57%)
CMYKcmyk(20.7%, 77.9%, 0%, 43.1%)
CIE-LABlab(31.17, 52.29, -44.96)
CIE-LCHlch(31.17, 68.96, 319.31°)
OKLaboklab(43% 0.1273 -0.1269)
OKLCHoklch(43% 0.18 315.1)
XYZxyz(12.6967, 6.7227, 27.4114)
Luminance0.0672 (WCAG relative)
Temperaturecool
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#732091 #3E9120
analogous
#3B2091 #732091 #912077
triadic
#732091 #917320 #209173
tetradic
#732091 #913B20 #3E9120 #207791
square
#732091 #913B20 #3E9120 #207791
split-complementary
#732091 #779120 #20913B
monochromatic
#230A2D #4B155F #732091 #9B2BC3 #B552D9

Accessibility & contrast

On white

8.96
#732091 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.34
#732091 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #732091
8.96:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##732091#FFFFFF#000000##FFFFFF
##7320911.008.962.348.96
#FFFFFF8.961.0021.001.00
#0000002.3421.001.0021.00
##FFFFFF8.961.0021.001.00

Color blindness preview

Protanopia (red-blind)
#004594
Deuteranopia (green-blind)
#1B4B8F
Tritanopia (blue-blind)
#703A58
Achromatopsia (no color)
#494949

Design tokens & code

CSS
--color: #732091;
/* rgb */ color: rgb(115, 32, 145);
/* oklch */ color: oklch(43.0% 0.180 315.1);
Tailwind
colors: {
  custom: {
    50: '#9f65b2',
    500: '#732091',
    950: '#000000',
  },
}
SCSS
$custom: #732091;
$custom-light: #9f65b2;
$custom-dark: #000000;
JSON
{
  "hex": "#732091",
  "rgb": {
    "r": 115,
    "g": 32,
    "b": 145
  },
  "hsl": {
    "h": 284.071,
    "s": 63.842,
    "l": 34.706
  },
  "oklch": {
    "l": 0.42997,
    "c": 0.17971,
    "h": 315.1
  },
  "luminance": 0.06722
}

Semantic roles & 50–950 ramp

primary
#732091
secondary
#6DBC51
accent
#E7416D
background
#FAF6FB
surface
#F4EBF6
border
#CEC6D0
text
#0F0611
muted
#7F7A80

Preview Lab

Preview with #732091

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#732091 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva