#73208C#73208C

#73208C is a dark, vivid purple. Relative luminance 0.066; OKLCH L 42.6% C 0.175 H 317.0°. Best body text is #FFFFFF at 9.07:1 contrast (WCAG AA passes).

Color values

HEX	#73208C
RGB	rgb(115, 32, 140)
HSL	hsl(286, 63%, 34%)
HSV	hsv(286, 77%, 55%)
CMYK	cmyk(17.9%, 77.1%, 0%, 45.1%)
CIE-LAB	lab(30.81, 51.27, -42.45)
CIE-LCH	lch(30.81, 66.56, 320.38°)
OKLab	oklab(42.63% 0.128 -0.1195)
OKLCH	oklch(42.63% 0.175 317)
XYZ	xyz(12.3197, 6.5718, 25.4254)
Luminance	0.0657 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73208C #398C20

analogous

#3D208C #73208C #8C206F

triadic

#73208C #8C7320 #208C73

tetradic

#73208C #8C3D20 #398C20 #206F8C

square

#73208C #8C3D20 #398C20 #206F8C

split-complementary

#73208C #6F8C20 #208C3D

monochromatic

#210928 #4A155A #73208C #9C2BBE #B850D7

Accessibility & contrast

On white

9.07

#73208C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.31

#73208C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73208C

9.07:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73208C	#FFFFFF	#000000	##FFFFFF
##73208C	1.00	9.07	2.31	9.07
#FFFFFF	9.07	1.00	21.00	1.00
#000000	2.31	21.00	1.00	21.00
##FFFFFF	9.07	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00448F

Deuteranopia (green-blind)

#224B8A

Tritanopia (blue-blind)

#723755

Achromatopsia (no color)

#494949

Design tokens & code

CSS

--color: #73208c;
/* rgb */ color: rgb(115, 32, 140);
/* oklch */ color: oklch(42.6% 0.175 317.0);

Tailwind

colors: {
  custom: {
    50: '#9f65ae',
    500: '#73208c',
    950: '#000000',
  },
}

SCSS

$custom: #73208c;
$custom-light: #9f65ae;
$custom-dark: #000000;

JSON

{
  "hex": "#73208c",
  "rgb": {
    "r": 115,
    "g": 32,
    "b": 140
  },
  "hsl": {
    "h": 286.111,
    "s": 62.791,
    "l": 33.725
  },
  "oklch": {
    "l": 0.42633,
    "c": 0.17513,
    "h": 317
  },
  "luminance": 0.06571
}

Semantic roles & 50–950 ramp

primary

#73208C

secondary

#67BA4E

accent

#E64268

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F0610

muted

#7F7A7F

Preview Lab

Preview with #73208C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →