#73208B#73208B

#73208B is a dark, vivid purple. Relative luminance 0.065; OKLCH L 42.6% C 0.174 H 317.4°. Best body text is #FFFFFF at 9.10:1 contrast (WCAG AA passes).

Color values

HEX	#73208B
RGB	rgb(115, 32, 139)
HSL	hsl(287, 63%, 34%)
HSV	hsv(287, 77%, 55%)
CMYK	cmyk(17.3%, 77%, 0%, 45.5%)
CIE-LAB	lab(30.74, 51.06, -41.94)
CIE-LCH	lch(30.74, 66.08, 320.60°)
OKLab	oklab(42.56% 0.1282 -0.118)
OKLCH	oklch(42.56% 0.174 317.4)
XYZ	xyz(12.2463, 6.5425, 25.0388)
Luminance	0.0654 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73208B #388B20

analogous

#3D208B #73208B #8B206D

triadic

#73208B #8B7320 #208B73

tetradic

#73208B #8B3D20 #388B20 #206D8B

square

#73208B #8B3D20 #388B20 #206D8B

split-complementary

#73208B #6D8B20 #208B3D

monochromatic

#210928 #4A1559 #73208B #9C2BBD #B84FD6

Accessibility & contrast

On white

9.10

#73208B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.31

#73208B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73208B

9.10:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73208B	#FFFFFF	#000000	##FFFFFF
##73208B	1.00	9.10	2.31	9.10
#FFFFFF	9.10	1.00	21.00	1.00
#000000	2.31	21.00	1.00	21.00
##FFFFFF	9.10	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00438E

Deuteranopia (green-blind)

#234B89

Tritanopia (blue-blind)

#723754

Achromatopsia (no color)

#484848

Design tokens & code

CSS

--color: #73208b;
/* rgb */ color: rgb(115, 32, 139);
/* oklch */ color: oklch(42.6% 0.174 317.4);

Tailwind

colors: {
  custom: {
    50: '#9f65ad',
    500: '#73208b',
    950: '#000000',
  },
}

SCSS

$custom: #73208b;
$custom-light: #9f65ad;
$custom-dark: #000000;

JSON

{
  "hex": "#73208b",
  "rgb": {
    "r": 115,
    "g": 32,
    "b": 139
  },
  "hsl": {
    "h": 286.542,
    "s": 62.573,
    "l": 33.529
  },
  "oklch": {
    "l": 0.42562,
    "c": 0.17422,
    "h": 317.4
  },
  "luminance": 0.06542
}

Semantic roles & 50–950 ramp

primary

#73208B

secondary

#66BA4D

accent

#E64267

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F0610

muted

#7F7A7F

Preview Lab

Preview with #73208B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →