#73207B#73207B

#73207B is a dark, vivid purple. Relative luminance 0.061; OKLCH L 41.5% C 0.160 H 324.1°. Best body text is #FFFFFF at 9.45:1 contrast (WCAG AA passes).

Color values

HEX	#73207B
RGB	rgb(115, 32, 123)
HSL	hsl(295, 59%, 30%)
HSV	hsv(295, 74%, 48%)
CMYK	cmyk(6.5%, 74%, 0%, 51.8%)
CIE-LAB	lab(29.68, 47.93, -33.63)
CIE-LCH	lch(29.68, 58.55, 324.95°)
OKLab	oklab(41.47% 0.1295 -0.0937)
OKLCH	oklch(41.47% 0.16 324.1)
XYZ	xyz(11.1616, 6.1086, 19.3262)
Luminance	0.0611 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73207B #287B20

analogous

#45207B #73207B #7B2056

triadic

#73207B #7B7320 #207B73

tetradic

#73207B #7B4520 #287B20 #20567B

square

#73207B #7B4520 #287B20 #20567B

split-complementary

#73207B #567B20 #207B45

monochromatic

#18071A #46134A #73207B #A02DAC #C346CF

Accessibility & contrast

On white

9.45

#73207B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.22

#73207B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73207B

9.45:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73207B	#FFFFFF	#000000	##FFFFFF
##73207B	1.00	9.45	2.22	9.45
#FFFFFF	9.45	1.00	21.00	1.00
#000000	2.22	21.00	1.00	21.00
##FFFFFF	9.45	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#02407E

Deuteranopia (green-blind)

#314979

Tritanopia (blue-blind)

#75304B

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #73207b;
/* rgb */ color: rgb(115, 32, 123);
/* oklch */ color: oklch(41.5% 0.160 324.1);

Tailwind

colors: {
  custom: {
    50: '#9e64a2',
    500: '#73207b',
    950: '#000000',
  },
}

SCSS

$custom: #73207b;
$custom-light: #9e64a2;
$custom-dark: #000000;

JSON

{
  "hex": "#73207b",
  "rgb": {
    "r": 115,
    "g": 32,
    "b": 123
  },
  "hsl": {
    "h": 294.725,
    "s": 58.71,
    "l": 30.392
  },
  "oklch": {
    "l": 0.41471,
    "c": 0.15984,
    "h": 324.1
  },
  "luminance": 0.06108
}

Semantic roles & 50–950 ramp

primary

#73207B

secondary

#52AE49

accent

#E24654

background

#FAF6FA

surface

#F3EBF3

border

#CDC6CD

text

#0F060F

muted

#7F7A7F

Preview Lab

Preview with #73207B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →