#732073#732073

#732073 is a dark, vivid purple. Relative luminance 0.059; OKLCH L 41.0% C 0.153 H 327.9°. Best body text is #FFFFFF at 9.62:1 contrast (WCAG AA passes).

Color values

HEX#732073
RGBrgb(115, 32, 115)
HSLhsl(300, 56%, 29%)
HSVhsv(300, 72%, 45%)
CMYKcmyk(0%, 72.2%, 0%, 54.9%)
CIE-LABlab(29.20, 46.45, -29.33)
CIE-LCHlch(29.20, 54.94, 327.73°)
OKLaboklab(40.97% 0.1296 -0.0812)
OKLCHoklch(40.97% 0.153 327.9)
XYZxyz(10.6811, 5.9164, 16.7957)
Luminance0.0592 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#732073 #207320
analogous
#4A2073 #732073 #73204A
triadic
#732073 #737320 #207373
tetradic
#732073 #734A20 #207320 #204A73
square
#732073 #734A20 #207320 #204A73
split-complementary
#732073 #4A7320 #20734A
monochromatic
#180718 #431343 #732073 #A32DA3 #CB43CB

Accessibility & contrast

On white

9.62
#732073 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.18
#732073 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #732073
9.62:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##732073#FFFFFF#000000##FFFFFF
##7320731.009.622.189.62
#FFFFFF9.621.0021.001.00
#0000002.1821.001.0021.00
##FFFFFF9.621.0021.001.00

Color blindness preview

Protanopia (red-blind)
#123E75
Deuteranopia (green-blind)
#364971
Tritanopia (blue-blind)
#772C47
Achromatopsia (no color)
#454545

Design tokens & code

CSS
--color: #732073;
/* rgb */ color: rgb(115, 32, 115);
/* oklch */ color: oklch(41.0% 0.153 327.9);
Tailwind
colors: {
  custom: {
    50: '#9e649b',
    500: '#732073',
    950: '#000000',
  },
}
SCSS
$custom: #732073;
$custom-light: #9e649b;
$custom-dark: #000000;
JSON
{
  "hex": "#732073",
  "rgb": {
    "r": 115,
    "g": 32,
    "b": 115
  },
  "hsl": {
    "h": 300,
    "s": 56.463,
    "l": 28.824
  },
  "oklch": {
    "l": 0.40968,
    "c": 0.15288,
    "h": 327.9
  },
  "luminance": 0.05916
}

Semantic roles & 50–950 ramp

primary
#732073
secondary
#48A748
accent
#E04848
background
#FAF6F9
surface
#F3EBF2
border
#CDC6CC
text
#0F060E
muted
#7F7A7E

Preview Lab

Preview with #732073

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#732073 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva