#731F98#731F98

#731F98 is a dark, vivid purple. Relative luminance 0.069; OKLCH L 43.4% C 0.187 H 312.7°. Best body text is #FFFFFF at 8.83:1 contrast (WCAG AA passes).

Color values

HEX	#731F98
RGB	rgb(115, 31, 152)
HSL	hsl(282, 66%, 36%)
HSV	hsv(282, 80%, 60%)
CMYK	cmyk(24.3%, 79.6%, 0%, 40.4%)
CIE-LAB	lab(31.56, 54.10, -48.62)
CIE-LCH	lch(31.56, 72.74, 318.05°)
OKLab	oklab(43.44% 0.1269 -0.1376)
OKLCH	oklch(43.44% 0.187 312.7)
XYZ	xyz(13.2267, 6.8922, 30.3333)
Luminance	0.0689 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731F98 #44981F

analogous

#361F98 #731F98 #981F80

triadic

#731F98 #98731F #1F9873

tetradic

#731F98 #98361F #44981F #1F8098

square

#731F98 #98361F #44981F #1F8098

split-complementary

#731F98 #80981F #1F9836

monochromatic

#260A32 #4D1565 #731F98 #9929CB #B355DC

Accessibility & contrast

On white

8.83

#731F98 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.38

#731F98 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731F98

8.83:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731F98	#FFFFFF	#000000	##FFFFFF
##731F98	1.00	8.83	2.38	8.83
#FFFFFF	8.83	1.00	21.00	1.00
#000000	2.38	21.00	1.00	21.00
##FFFFFF	8.83	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00469B

Deuteranopia (green-blind)

#0A4C96

Tritanopia (blue-blind)

#6F3C5B

Achromatopsia (no color)

#4A4A4A

Design tokens & code

CSS

--color: #731f98;
/* rgb */ color: rgb(115, 31, 152);
/* oklch */ color: oklch(43.4% 0.187 312.7);

Tailwind

colors: {
  custom: {
    50: '#a065b7',
    500: '#731f98',
    950: '#000000',
  },
}

SCSS

$custom: #731f98;
$custom-light: #a065b7;
$custom-dark: #000000;

JSON

{
  "hex": "#731f98",
  "rgb": {
    "r": 115,
    "g": 31,
    "b": 152
  },
  "hsl": {
    "h": 281.653,
    "s": 66.12,
    "l": 35.882
  },
  "oklch": {
    "l": 0.43437,
    "c": 0.18718,
    "h": 312.7
  },
  "luminance": 0.06892
}

Semantic roles & 50–950 ramp

primary

#731F98

secondary

#74C053

accent

#E93F73

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0611

muted

#7F7A80

Preview Lab

Preview with #731F98

Body copy rendered with the generated semantic roles for this colour.

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