#731F87#731F87

#731F87 is a dark, vivid purple. Relative luminance 0.064; OKLCH L 42.2% C 0.172 H 319.0°. Best body text is #FFFFFF at 9.23:1 contrast (WCAG AA passes).

Color values

HEX	#731F87
RGB	rgb(115, 31, 135)
HSL	hsl(288, 63%, 33%)
HSV	hsv(288, 77%, 53%)
CMYK	cmyk(14.8%, 77%, 0%, 47.1%)
CIE-LAB	lab(30.34, 50.63, -40.11)
CIE-LCH	lch(30.34, 64.59, 321.61°)
OKLab	oklab(42.19% 0.1296 -0.1126)
OKLCH	oklch(42.19% 0.172 319)
XYZ	xyz(11.9328, 6.3747, 23.5189)
Luminance	0.0637 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731F87 #33871F

analogous

#3F1F87 #731F87 #871F67

triadic

#731F87 #87731F #1F8773

tetradic

#731F87 #873F1F #33871F #1F6787

square

#731F87 #873F1F #33871F #1F6787

split-complementary

#731F87 #67871F #1F873F

monochromatic

#1E0823 #491455 #731F87 #9D2AB9 #BB4BD6

Accessibility & contrast

On white

9.23

#731F87 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.27

#731F87 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731F87

9.23:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731F87	#FFFFFF	#000000	##FFFFFF
##731F87	1.00	9.23	2.27	9.23
#FFFFFF	9.23	1.00	21.00	1.00
#000000	2.27	21.00	1.00	21.00
##FFFFFF	9.23	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00428A

Deuteranopia (green-blind)

#264A85

Tritanopia (blue-blind)

#733552

Achromatopsia (no color)

#474747

Design tokens & code

CSS

--color: #731f87;
/* rgb */ color: rgb(115, 31, 135);
/* oklch */ color: oklch(42.2% 0.172 319.0);

Tailwind

colors: {
  custom: {
    50: '#9f64aa',
    500: '#731f87',
    950: '#000000',
  },
}

SCSS

$custom: #731f87;
$custom-light: #9f64aa;
$custom-dark: #000000;

JSON

{
  "hex": "#731f87",
  "rgb": {
    "r": 115,
    "g": 31,
    "b": 135
  },
  "hsl": {
    "h": 288.462,
    "s": 62.651,
    "l": 32.549
  },
  "oklch": {
    "l": 0.42188,
    "c": 0.1717,
    "h": 319
  },
  "luminance": 0.06374
}

Semantic roles & 50–950 ramp

primary

#731F87

secondary

#5FB84A

accent

#E64262

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F0610

muted

#7F7A7F

Preview Lab

Preview with #731F87

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →