#731F5D#731F5D

#731F5D is a dark, vivid pink. Relative luminance 0.054; OKLCH L 39.6% C 0.137 H 340.2°. Best body text is #FFFFFF at 10.08:1 contrast (WCAG AA passes).

Color values

HEX	#731F5D
RGB	rgb(115, 31, 93)
HSL	hsl(316, 58%, 29%)
HSV	hsv(316, 73%, 45%)
CMYK	cmyk(0%, 73%, 19.1%, 54.9%)
CIE-LAB	lab(27.89, 43.16, -17.19)
CIE-LCH	lch(27.89, 46.46, 338.29°)
OKLab	oklab(39.64% 0.1286 -0.0463)
OKLCH	oklch(39.64% 0.137 340.2)
XYZ	xyz(9.5363, 5.4160, 10.8970)
Luminance	0.0541 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731F5D #1F7335

analogous

#5F1F73 #731F5D #731F33

triadic

#731F5D #5D731F #1F5D73

tetradic

#731F5D #735F1F #1F7335 #1F3373

square

#731F5D #735F1F #1F7335 #1F3373

split-complementary

#731F5D #33731F #1F735F

monochromatic

#180613 #431236 #731F5D #A32C84 #CC41A7

Accessibility & contrast

On white

10.08

#731F5D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.08

#731F5D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731F5D

10.08:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731F5D	#FFFFFF	#000000	##FFFFFF
##731F5D	1.00	10.08	2.08	10.08
#FFFFFF	10.08	1.00	21.00	1.00
#000000	2.08	21.00	1.00	21.00
##FFFFFF	10.08	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#25395F

Deuteranopia (green-blind)

#3F475B

Tritanopia (blue-blind)

#7A213B

Achromatopsia (no color)

#424242

Design tokens & code

CSS

--color: #731f5d;
/* rgb */ color: rgb(115, 31, 93);
/* oklch */ color: oklch(39.6% 0.137 340.2);

Tailwind

colors: {
  custom: {
    50: '#9e638b',
    500: '#731f5d',
    950: '#000000',
  },
}

SCSS

$custom: #731f5d;
$custom-light: #9e638b;
$custom-dark: #000000;

JSON

{
  "hex": "#731f5d",
  "rgb": {
    "r": 115,
    "g": 31,
    "b": 93
  },
  "hsl": {
    "h": 315.714,
    "s": 57.534,
    "l": 28.627
  },
  "oklch": {
    "l": 0.39639,
    "c": 0.13667,
    "h": 340.2
  },
  "luminance": 0.05415
}

Semantic roles & 50–950 ramp

primary

#731F5D

secondary

#47A760

accent

#E16F47

background

#FAF6F8

surface

#F3EBF0

border

#CDC6CB

text

#0F060C

muted

#7F7A7D

Preview Lab

Preview with #731F5D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →