#731F4F#731F4F

#731F4F is a dark, vivid pink. Relative luminance 0.052; OKLCH L 39.0% C 0.128 H 349.5°. Best body text is #FFFFFF at 10.31:1 contrast (WCAG AA passes).

Color values

HEX	#731F4F
RGB	rgb(115, 31, 79)
HSL	hsl(326, 58%, 29%)
HSV	hsv(326, 73%, 45%)
CMYK	cmyk(0%, 73%, 31.3%, 54.9%)
CIE-LAB	lab(27.27, 41.15, -8.90)
CIE-LCH	lch(27.27, 42.10, 347.79°)
OKLab	oklab(38.99% 0.1254 -0.0233)
OKLCH	oklch(38.99% 0.128 349.5)
XYZ	xyz(8.9719, 5.1903, 7.9250)
Luminance	0.0519 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731F4F #1F7343

analogous

#6D1F73 #731F4F #731F25

triadic

#731F4F #4F731F #1F4F73

tetradic

#731F4F #736D1F #1F7343 #1F2573

square

#731F4F #736D1F #1F7343 #1F2573

split-complementary

#731F4F #25731F #1F736D

monochromatic

#180611 #43122E #731F4F #A32C70 #CC4190

Accessibility & contrast

On white

10.31

#731F4F on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.04

#731F4F on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731F4F

10.31:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731F4F	#FFFFFF	#000000	##FFFFFF
##731F4F	1.00	10.31	2.04	10.31
#FFFFFF	10.31	1.00	21.00	1.00
#000000	2.04	21.00	1.00	21.00
##FFFFFF	10.31	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2B3750

Deuteranopia (green-blind)

#43464D

Tritanopia (blue-blind)

#7C1B34

Achromatopsia (no color)

#404040

Design tokens & code

CSS

--color: #731f4f;
/* rgb */ color: rgb(115, 31, 79);
/* oklch */ color: oklch(39.0% 0.128 349.5);

Tailwind

colors: {
  custom: {
    50: '#9f6280',
    500: '#731f4f',
    950: '#000000',
  },
}

SCSS

$custom: #731f4f;
$custom-light: #9f6280;
$custom-dark: #000000;

JSON

{
  "hex": "#731f4f",
  "rgb": {
    "r": 115,
    "g": 31,
    "b": 79
  },
  "hsl": {
    "h": 325.714,
    "s": 57.534,
    "l": 28.627
  },
  "oklch": {
    "l": 0.38985,
    "c": 0.12752,
    "h": 349.5
  },
  "luminance": 0.05189
}

Semantic roles & 50–950 ramp

primary

#731F4F

secondary

#47A770

accent

#E18947

background

#FAF6F7

surface

#F4EBEE

border

#CEC6C9

text

#0F050A

muted

#7F7A7C

Preview Lab

Preview with #731F4F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →