#731F3D#731F3D
#731F3D is a dark, moderate pink. Relative luminance 0.050; OKLCH L 38.3% C 0.119 H 2.9°. Best body text is #FFFFFF at 10.54:1 contrast (WCAG AA passes).
Color values
| HEX | #731F3D |
|---|---|
| RGB | rgb(115, 31, 61) |
| HSL | hsl(339, 58%, 29%) |
| HSV | hsv(339, 73%, 45%) |
| CMYK | cmyk(0%, 73%, 47%, 54.9%) |
| CIE-LAB | lab(26.63, 39.00, 2.22) |
| CIE-LCH | lch(26.63, 39.06, 3.25°) |
| OKLab | oklab(38.3% 0.1193 0.0061) |
| OKLCH | oklch(38.3% 0.119 2.9) |
| XYZ | xyz(8.4032, 4.9628, 4.9294) |
| Luminance | 0.0496 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Merlot
#730039
ΔE00 3.78
Wine (survey)
#80013F
ΔE00 3.94
Red Purple
#820747
ΔE00 4.74
Bordeaux
#7B002C
ΔE00 5.84
Wine
#722F37
ΔE00 6.47
Mulberry
#920A4E
ΔE00 6.62
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#731F3D #1F7355
analogous
#731F67 #731F3D #732B1F
triadic
#731F3D #3D731F #1F3D73
tetradic
#731F3D #67731F #1F7355 #2B1F73
square
#731F3D #67731F #1F7355 #2B1F73
split-complementary
#731F3D #1F732B #1F6773
monochromatic
#18060D #431223 #731F3D #A32C57 #CC4172
Accessibility & contrast
On white
10.54
#731F3D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.99
#731F3D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #731F3D
10.54:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##731F3D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##731F3D | 1.00 | 10.54 | 1.99 | 10.54 |
| #FFFFFF | 10.54 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.99 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.54 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#31353E
Deuteranopia (green-blind)
#48453B
Tritanopia (blue-blind)
#7D122B
Achromatopsia (no color)
#3F3F3F
Design tokens & code
CSS
--color: #731f3d; /* rgb */ color: rgb(115, 31, 61); /* oklch */ color: oklch(38.3% 0.119 2.9);
Tailwind
colors: {
custom: {
50: '#a06272',
500: '#731f3d',
950: '#000000',
},
}SCSS
$custom: #731f3d; $custom-light: #a06272; $custom-dark: #000000;
JSON
{
"hex": "#731f3d",
"rgb": {
"r": 115,
"g": 31,
"b": 61
},
"hsl": {
"h": 338.571,
"s": 57.534,
"l": 28.627
},
"oklch": {
"l": 0.38302,
"c": 0.11949,
"h": 2.9
},
"luminance": 0.04962
}Semantic roles & 50–950 ramp
primary
#731F3D
secondary
#47A785
accent
#E1AA47
background
#FAF6F6
surface
#F4EBEC
border
#CEC6C7
text
#0F0507
muted
#7F7A7A