#731F2D#731F2D
#731F2D is a dark, moderate red. Relative luminance 0.048; OKLCH L 37.8% C 0.117 H 15.2°. Best body text is #FFFFFF at 10.70:1 contrast (WCAG AA passes).
Color values
| HEX | #731F2D |
|---|---|
| RGB | rgb(115, 31, 45) |
| HSL | hsl(350, 58%, 29%) |
| HSV | hsv(350, 73%, 45%) |
| CMYK | cmyk(0%, 73%, 60.9%, 54.9%) |
| CIE-LAB | lab(26.20, 37.53, 12.43) |
| CIE-LCH | lch(26.20, 39.54, 18.33°) |
| OKLab | oklab(37.85% 0.1127 0.0307) |
| OKLCH | oklch(37.85% 0.117 15.2) |
| XYZ | xyz(8.0346, 4.8154, 2.9885) |
| Luminance | 0.0481 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Wine
#722F37
ΔE00 3.69
Wine Red
#7B0323
ΔE00 3.90
Bordeaux
#7B002C
ΔE00 4.10
Maroon (survey)
#650021
ΔE00 5.13
Burgundy
#800020
ΔE00 5.13
Claret
#680018
ΔE00 5.51
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#731F2D #1F7365
analogous
#731F57 #731F2D #733B1F
triadic
#731F2D #2D731F #1F2D73
tetradic
#731F2D #57731F #1F7365 #3B1F73
square
#731F2D #57731F #1F7365 #3B1F73
split-complementary
#731F2D #1F733B #1F5773
monochromatic
#180609 #43121A #731F2D #A32C40 #CC4158
Accessibility & contrast
On white
10.70
#731F2D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.96
#731F2D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #731F2D
10.70:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##731F2D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##731F2D | 1.00 | 10.70 | 1.96 | 10.70 |
| #FFFFFF | 10.70 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.96 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.70 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#35332D
Deuteranopia (green-blind)
#4A442B
Tritanopia (blue-blind)
#7E0A25
Achromatopsia (no color)
#3E3E3E
Design tokens & code
CSS
--color: #731f2d; /* rgb */ color: rgb(115, 31, 45); /* oklch */ color: oklch(37.8% 0.117 15.2);
Tailwind
colors: {
custom: {
50: '#a16165',
500: '#731f2d',
950: '#000000',
},
}SCSS
$custom: #731f2d; $custom-light: #a16165; $custom-dark: #000000;
JSON
{
"hex": "#731f2d",
"rgb": {
"r": 115,
"g": 31,
"b": 45
},
"hsl": {
"h": 350,
"s": 57.534,
"l": 28.627
},
"oklch": {
"l": 0.37847,
"c": 0.11678,
"h": 15.2
},
"luminance": 0.04814
}Semantic roles & 50–950 ramp
primary
#731F2D
secondary
#47A797
accent
#E1C747
background
#FAF6F6
surface
#F4EBEB
border
#CEC6C6
text
#100505
muted
#7F7A7A