#731F10#731F10
#731F10 is a dark, vivid red. Relative luminance 0.047; OKLCH L 37.4% C 0.120 H 32.5°. Best body text is #FFFFFF at 10.87:1 contrast (WCAG AA passes).
Color values
| HEX | #731F10 |
|---|---|
| RGB | rgb(115, 31, 16) |
| HSL | hsl(9, 76%, 26%) |
| HSV | hsv(9, 86%, 45%) |
| CMYK | cmyk(0%, 73%, 86.1%, 54.9%) |
| CIE-LAB | lab(25.75, 35.95, 30.28) |
| CIE-LCH | lch(25.75, 47.01, 40.11°) |
| OKLab | oklab(37.37% 0.1014 0.0645) |
| OKLCH | oklch(37.37% 0.12 32.5) |
| XYZ | xyz(7.6546, 4.6634, 0.9872) |
| Luminance | 0.0466 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddy Brown
#6E1005
ΔE00 2.61
Blood
#770001
ΔE00 3.87
Indian Red
#850E04
ΔE00 4.28
Maroon
#800000
ΔE00 4.28
Dark Red
#840000
ΔE00 4.69
Reddish Brown
#7F2B0A
ΔE00 5.38
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#731F10 #106473
analogous
#731032 #731F10 #735010
triadic
#731F10 #10731F #1F1073
tetradic
#731F10 #327310 #106473 #501073
square
#731F10 #327310 #106473 #501073
split-complementary
#731F10 #107350 #103273
monochromatic
#1B0704 #3D1109 #731F10 #A92D17 #DE3C1F
Accessibility & contrast
On white
10.87
#731F10 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.93
#731F10 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #731F10
10.87:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##731F10 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##731F10 | 1.00 | 10.87 | 1.93 | 10.87 |
| #FFFFFF | 10.87 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.93 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.87 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#38310D
Deuteranopia (green-blind)
#4D440C
Tritanopia (blue-blind)
#7F001C
Achromatopsia (no color)
#3D3D3D
Design tokens & code
CSS
--color: #731f10; /* rgb */ color: rgb(115, 31, 16); /* oklch */ color: oklch(37.4% 0.120 32.5);
Tailwind
colors: {
custom: {
50: '#a36050',
500: '#731f10',
950: '#000000',
},
}SCSS
$custom: #731f10; $custom-light: #a36050; $custom-dark: #000000;
JSON
{
"hex": "#731f10",
"rgb": {
"r": 115,
"g": 31,
"b": 16
},
"hsl": {
"h": 9.091,
"s": 75.573,
"l": 25.686
},
"oklch": {
"l": 0.37368,
"c": 0.12018,
"h": 32.5
},
"luminance": 0.04662
}Semantic roles & 50–950 ramp
primary
#731F10
secondary
#3498AA
accent
#D6F236
background
#FAF5F4
surface
#F4EAE7
border
#CEC6C3
text
#110502
muted
#807978