#731EAF#731EAF

#731EAF is a mid, highly saturated violet. Relative luminance 0.077; OKLCH L 45.2% C 0.209 H 305.6°. Best body text is #FFFFFF at 8.29:1 contrast (WCAG AA passes).

Color values

HEX	#731EAF
RGB	rgb(115, 30, 175)
HSL	hsl(275, 71%, 40%)
HSV	hsv(275, 83%, 69%)
CMYK	cmyk(34.3%, 82.9%, 0%, 31.4%)
CIE-LAB	lab(33.28, 59.39, -59.72)
CIE-LCH	lch(33.28, 84.22, 314.84°)
OKLab	oklab(45.21% 0.1218 -0.1702)
OKLCH	oklch(45.21% 0.209 305.6)
XYZ	xyz(15.2706, 7.6686, 41.2248)
Luminance	0.0767 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731EAF #5AAF1E

analogous

#2A1EAF #731EAF #AF1EA3

triadic

#731EAF #AF731E #1EAF73

tetradic

#731EAF #AF2A1E #5AAF1E #1EA3AF

square

#731EAF #AF2A1E #5AAF1E #1EA3AF

split-complementary

#731EAF #A3AF1E #1EAF2A

monochromatic

#2E0C47 #51157B #731EAF #942FDB #AF63E4

Accessibility & contrast

On white

8.29

#731EAF on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.53

#731EAF on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731EAF

8.29:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731EAF	#FFFFFF	#000000	##FFFFFF
##731EAF	1.00	8.29	2.53	8.29
#FFFFFF	8.29	1.00	21.00	1.00
#000000	2.53	21.00	1.00	21.00
##FFFFFF	8.29	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004CB3

Deuteranopia (green-blind)

#004EAC

Tritanopia (blue-blind)

#684669

Achromatopsia (no color)

#4E4E4E

Design tokens & code

CSS

--color: #731eaf;
/* rgb */ color: rgb(115, 30, 175);
/* oklch */ color: oklch(45.2% 0.209 305.6);

Tailwind

colors: {
  custom: {
    50: '#a166c8',
    500: '#731eaf',
    950: '#000000',
  },
}

SCSS

$custom: #731eaf;
$custom-light: #a166c8;
$custom-dark: #000000;

JSON

{
  "hex": "#731eaf",
  "rgb": {
    "r": 115,
    "g": 30,
    "b": 175
  },
  "hsl": {
    "h": 275.172,
    "s": 70.732,
    "l": 40.196
  },
  "oklch": {
    "l": 0.45213,
    "c": 0.20931,
    "h": 305.6
  },
  "luminance": 0.07669
}

Semantic roles & 50–950 ramp

primary

#731EAF

secondary

#8BC960

accent

#ED3A84

background

#FAF6FC

surface

#F4EBF8

border

#CEC6D1

text

#100613

muted

#7F7A82

Preview Lab

Preview with #731EAF

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →