#731E9E#731E9E

#731E9E is a dark, vivid violet. Relative luminance 0.070; OKLCH L 43.8% C 0.194 H 310.7°. Best body text is #FFFFFF at 8.72:1 contrast (WCAG AA passes).

Color values

HEX	#731E9E
RGB	rgb(115, 30, 158)
HSL	hsl(280, 68%, 37%)
HSV	hsv(280, 81%, 62%)
CMYK	cmyk(27.2%, 81%, 0%, 38%)
CIE-LAB	lab(31.90, 55.71, -51.72)
CIE-LCH	lch(31.90, 76.02, 317.13°)
OKLab	oklab(43.82% 0.1264 -0.1467)
OKLCH	oklch(43.82% 0.194 310.7)
XYZ	xyz(13.7049, 7.0423, 32.9785)
Luminance	0.0704 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731E9E #499E1E

analogous

#331E9E #731E9E #9E1E89

triadic

#731E9E #9E731E #1E9E73

tetradic

#731E9E #9E331E #499E1E #1E899E

square

#731E9E #9E331E #499E1E #1E899E

split-complementary

#731E9E #899E1E #1E9E33

monochromatic

#280A37 #4E146B #731E9E #9828D1 #B157DF

Accessibility & contrast

On white

8.72

#731E9E on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.41

#731E9E on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731E9E

8.72:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731E9E	#FFFFFF	#000000	##FFFFFF
##731E9E	1.00	8.72	2.41	8.72
#FFFFFF	8.72	1.00	21.00	1.00
#000000	2.41	21.00	1.00	21.00
##FFFFFF	8.72	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0047A1

Deuteranopia (green-blind)

#004C9B

Tritanopia (blue-blind)

#6D3F5F

Achromatopsia (no color)

#4B4B4B

Design tokens & code

CSS

--color: #731e9e;
/* rgb */ color: rgb(115, 30, 158);
/* oklch */ color: oklch(43.8% 0.194 310.7);

Tailwind

colors: {
  custom: {
    50: '#a065bb',
    500: '#731e9e',
    950: '#000000',
  },
}

SCSS

$custom: #731e9e;
$custom-light: #a065bb;
$custom-dark: #000000;

JSON

{
  "hex": "#731e9e",
  "rgb": {
    "r": 115,
    "g": 30,
    "b": 158
  },
  "hsl": {
    "h": 279.844,
    "s": 68.085,
    "l": 36.863
  },
  "oklch": {
    "l": 0.43822,
    "c": 0.19365,
    "h": 310.7
  },
  "luminance": 0.07042
}

Semantic roles & 50–950 ramp

primary

#731E9E

secondary

#7AC355

accent

#EB3D77

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0612

muted

#7F7A81

Preview Lab

Preview with #731E9E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →