#731E99#731E99

#731E99 is a dark, vivid purple. Relative luminance 0.069; OKLCH L 43.4% C 0.189 H 312.4°. Best body text is #FFFFFF at 8.84:1 contrast (WCAG AA passes).

Color values

HEX	#731E99
RGB	rgb(115, 30, 153)
HSL	hsl(281, 67%, 36%)
HSV	hsv(281, 80%, 60%)
CMYK	cmyk(24.8%, 80.4%, 0%, 40%)
CIE-LAB	lab(31.52, 54.66, -49.30)
CIE-LCH	lch(31.52, 73.61, 317.95°)
OKLab	oklab(43.43% 0.1275 -0.1396)
OKLCH	oklch(43.43% 0.189 312.4)
XYZ	xyz(13.2832, 6.8737, 30.7578)
Luminance	0.0687 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731E99 #44991E

analogous

#351E99 #731E99 #991E81

triadic

#731E99 #99731E #1E9973

tetradic

#731E99 #99351E #44991E #1E8199

square

#731E99 #99351E #44991E #1E8199

split-complementary

#731E99 #81991E #1E9935

monochromatic

#260A33 #4D1466 #731E99 #9928CC #B354DD

Accessibility & contrast

On white

8.84

#731E99 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.37

#731E99 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731E99

8.84:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731E99	#FFFFFF	#000000	##FFFFFF
##731E99	1.00	8.84	2.37	8.84
#FFFFFF	8.84	1.00	21.00	1.00
#000000	2.37	21.00	1.00	21.00
##FFFFFF	8.84	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00469C

Deuteranopia (green-blind)

#054C96

Tritanopia (blue-blind)

#6E3C5C

Achromatopsia (no color)

#4A4A4A

Design tokens & code

CSS

--color: #731e99;
/* rgb */ color: rgb(115, 30, 153);
/* oklch */ color: oklch(43.4% 0.189 312.4);

Tailwind

colors: {
  custom: {
    50: '#a065b8',
    500: '#731e99',
    950: '#000000',
  },
}

SCSS

$custom: #731e99;
$custom-light: #a065b8;
$custom-dark: #000000;

JSON

{
  "hex": "#731e99",
  "rgb": {
    "r": 115,
    "g": 30,
    "b": 153
  },
  "hsl": {
    "h": 281.463,
    "s": 67.213,
    "l": 35.882
  },
  "oklch": {
    "l": 0.43431,
    "c": 0.18907,
    "h": 312.4
  },
  "luminance": 0.06873
}

Semantic roles & 50–950 ramp

primary

#731E99

secondary

#74C152

accent

#EA3E73

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0611

muted

#7F7A80

Preview Lab

Preview with #731E99

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →