#731E95#731E95

#731E95 is a dark, vivid purple. Relative luminance 0.067; OKLCH L 43.1% C 0.185 H 313.8°. Best body text is #FFFFFF at 8.94:1 contrast (WCAG AA passes).

Color values

HEX	#731E95
RGB	rgb(115, 30, 149)
HSL	hsl(283, 66%, 35%)
HSV	hsv(283, 80%, 58%)
CMYK	cmyk(22.8%, 79.9%, 0%, 41.6%)
CIE-LAB	lab(31.22, 53.82, -47.34)
CIE-LCH	lch(31.22, 71.68, 318.67°)
OKLab	oklab(43.13% 0.1283 -0.1338)
OKLCH	oklch(43.13% 0.185 313.8)
XYZ	xyz(12.9584, 6.7437, 29.0470)
Luminance	0.0674 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731E95 #40951E

analogous

#371E95 #731E95 #951E7B

triadic

#731E95 #95731E #1E9573

tetradic

#731E95 #95371E #40951E #1E7B95

square

#731E95 #95371E #40951E #1E7B95

split-complementary

#731E95 #7B951E #1E9537

monochromatic

#24092F #4C1462 #731E95 #9A28C8 #B451DC

Accessibility & contrast

On white

8.94

#731E95 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.35

#731E95 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731E95

8.94:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731E95	#FFFFFF	#000000	##FFFFFF
##731E95	1.00	8.94	2.35	8.94
#FFFFFF	8.94	1.00	21.00	1.00
#000000	2.35	21.00	1.00	21.00
##FFFFFF	8.94	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004598

Deuteranopia (green-blind)

#114B93

Tritanopia (blue-blind)

#703A5A

Achromatopsia (no color)

#494949

Design tokens & code

CSS

--color: #731e95;
/* rgb */ color: rgb(115, 30, 149);
/* oklch */ color: oklch(43.1% 0.185 313.8);

Tailwind

colors: {
  custom: {
    50: '#a065b5',
    500: '#731e95',
    950: '#000000',
  },
}

SCSS

$custom: #731e95;
$custom-light: #a065b5;
$custom-dark: #000000;

JSON

{
  "hex": "#731e95",
  "rgb": {
    "r": 115,
    "g": 30,
    "b": 149
  },
  "hsl": {
    "h": 282.857,
    "s": 66.48,
    "l": 35.098
  },
  "oklch": {
    "l": 0.43125,
    "c": 0.18542,
    "h": 313.8
  },
  "luminance": 0.06743
}

Semantic roles & 50–950 ramp

primary

#731E95

secondary

#70BF50

accent

#E93E6F

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0611

muted

#7F7A80

Preview Lab

Preview with #731E95

Body copy rendered with the generated semantic roles for this colour.

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