#731E8A#731E8A

#731E8A is a dark, vivid purple. Relative luminance 0.064; OKLCH L 42.3% C 0.175 H 317.9°. Best body text is #FFFFFF at 9.20:1 contrast (WCAG AA passes).

Color values

HEX	#731E8A
RGB	rgb(115, 30, 138)
HSL	hsl(287, 64%, 33%)
HSV	hsv(287, 78%, 54%)
CMYK	cmyk(16.7%, 78.3%, 0%, 45.9%)
CIE-LAB	lab(30.42, 51.58, -41.84)
CIE-LCH	lch(30.42, 66.42, 320.95°)
OKLab	oklab(42.31% 0.1301 -0.1177)
OKLCH	oklch(42.31% 0.175 317.9)
XYZ	xyz(12.1213, 6.4089, 24.6384)
Luminance	0.0641 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731E8A #358A1E

analogous

#3D1E8A #731E8A #8A1E6B

triadic

#731E8A #8A731E #1E8A73

tetradic

#731E8A #8A3D1E #358A1E #1E6B8A

square

#731E8A #8A3D1E #358A1E #1E6B8A

split-complementary

#731E8A #6B8A1E #1E8A3D

monochromatic

#1F0825 #491358 #731E8A #9D29BC #BA4BD8

Accessibility & contrast

On white

9.20

#731E8A on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.28

#731E8A on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731E8A

9.20:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731E8A	#FFFFFF	#000000	##FFFFFF
##731E8A	1.00	9.20	2.28	9.20
#FFFFFF	9.20	1.00	21.00	1.00
#000000	2.28	21.00	1.00	21.00
##FFFFFF	9.20	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00428D

Deuteranopia (green-blind)

#224A88

Tritanopia (blue-blind)

#723553

Achromatopsia (no color)

#484848

Design tokens & code

CSS

--color: #731e8a;
/* rgb */ color: rgb(115, 30, 138);
/* oklch */ color: oklch(42.3% 0.175 317.9);

Tailwind

colors: {
  custom: {
    50: '#9f64ad',
    500: '#731e8a',
    950: '#000000',
  },
}

SCSS

$custom: #731e8a;
$custom-light: #9f64ad;
$custom-dark: #000000;

JSON

{
  "hex": "#731e8a",
  "rgb": {
    "r": 115,
    "g": 30,
    "b": 138
  },
  "hsl": {
    "h": 287.222,
    "s": 64.286,
    "l": 32.941
  },
  "oklch": {
    "l": 0.42313,
    "c": 0.17547,
    "h": 317.9
  },
  "luminance": 0.06408
}

Semantic roles & 50–950 ramp

primary

#731E8A

secondary

#62BA4A

accent

#E74164

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F0610

muted

#7F7A7F

Preview Lab

Preview with #731E8A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →