#731E89#731E89

#731E89 is a dark, vivid purple. Relative luminance 0.064; OKLCH L 42.2% C 0.175 H 318.3°. Best body text is #FFFFFF at 9.23:1 contrast (WCAG AA passes).

Color values

HEX	#731E89
RGB	rgb(115, 30, 137)
HSL	hsl(288, 64%, 33%)
HSV	hsv(288, 78%, 54%)
CMYK	cmyk(16.1%, 78.1%, 0%, 46.3%)
CIE-LAB	lab(30.35, 51.38, -41.33)
CIE-LCH	lch(30.35, 65.94, 321.19°)
OKLab	oklab(42.24% 0.1303 -0.1162)
OKLCH	oklch(42.24% 0.175 318.3)
XYZ	xyz(12.0492, 6.3801, 24.2589)
Luminance	0.0638 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731E89 #34891E

analogous

#3E1E89 #731E89 #891E69

triadic

#731E89 #89731E #1E8973

tetradic

#731E89 #893E1E #34891E #1E6989

square

#731E89 #893E1E #34891E #1E6989

split-complementary

#731E89 #69891E #1E893E

monochromatic

#1F0825 #491357 #731E89 #9D29BB #BA4AD7

Accessibility & contrast

On white

9.23

#731E89 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.28

#731E89 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731E89

9.23:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731E89	#FFFFFF	#000000	##FFFFFF
##731E89	1.00	9.23	2.28	9.23
#FFFFFF	9.23	1.00	21.00	1.00
#000000	2.28	21.00	1.00	21.00
##FFFFFF	9.23	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00428C

Deuteranopia (green-blind)

#234A87

Tritanopia (blue-blind)

#723553

Achromatopsia (no color)

#474747

Design tokens & code

CSS

--color: #731e89;
/* rgb */ color: rgb(115, 30, 137);
/* oklch */ color: oklch(42.2% 0.175 318.3);

Tailwind

colors: {
  custom: {
    50: '#9f64ac',
    500: '#731e89',
    950: '#000000',
  },
}

SCSS

$custom: #731e89;
$custom-light: #9f64ac;
$custom-dark: #000000;

JSON

{
  "hex": "#731e89",
  "rgb": {
    "r": 115,
    "g": 30,
    "b": 137
  },
  "hsl": {
    "h": 287.664,
    "s": 64.072,
    "l": 32.745
  },
  "oklch": {
    "l": 0.42241,
    "c": 0.17458,
    "h": 318.3
  },
  "luminance": 0.0638
}

Semantic roles & 50–950 ramp

primary

#731E89

secondary

#60BA49

accent

#E74163

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F0610

muted

#7F7A7F

Preview Lab

Preview with #731E89

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →