#731E81#731E81

#731E81 is a dark, vivid purple. Relative luminance 0.062; OKLCH L 41.7% C 0.167 H 321.6°. Best body text is #FFFFFF at 9.41:1 contrast (WCAG AA passes).

Color values

HEX	#731E81
RGB	rgb(115, 30, 129)
HSL	hsl(292, 62%, 31%)
HSV	hsv(292, 77%, 51%)
CMYK	cmyk(10.9%, 76.7%, 0%, 49.4%)
CIE-LAB	lab(29.81, 49.82, -37.21)
CIE-LCH	lch(29.81, 62.18, 323.25°)
OKLab	oklab(41.68% 0.1312 -0.1041)
OKLCH	oklch(41.68% 0.167 321.6)
XYZ	xyz(11.4965, 6.1590, 21.3479)
Luminance	0.0616 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731E81 #2C811E

analogous

#411E81 #731E81 #811E5D

triadic

#731E81 #81731E #1E8173

tetradic

#731E81 #81411E #2C811E #1E5D81

square

#731E81 #81411E #2C811E #1E5D81

split-complementary

#731E81 #5D811E #1E8141

monochromatic

#1A071E #47124F #731E81 #9F2AB3 #C046D4

Accessibility & contrast

On white

9.41

#731E81 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.23

#731E81 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731E81

9.41:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731E81	#FFFFFF	#000000	##FFFFFF
##731E81	1.00	9.41	2.23	9.41
#FFFFFF	9.41	1.00	21.00	1.00
#000000	2.23	21.00	1.00	21.00
##FFFFFF	9.41	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004084

Deuteranopia (green-blind)

#2B497F

Tritanopia (blue-blind)

#74314E

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #731e81;
/* rgb */ color: rgb(115, 30, 129);
/* oklch */ color: oklch(41.7% 0.167 321.6);

Tailwind

colors: {
  custom: {
    50: '#9f64a6',
    500: '#731e81',
    950: '#000000',
  },
}

SCSS

$custom: #731e81;
$custom-light: #9f64a6;
$custom-dark: #000000;

JSON

{
  "hex": "#731e81",
  "rgb": {
    "r": 115,
    "g": 30,
    "b": 129
  },
  "hsl": {
    "h": 291.515,
    "s": 62.264,
    "l": 31.176
  },
  "oklch": {
    "l": 0.41684,
    "c": 0.16746,
    "h": 321.6
  },
  "luminance": 0.06158
}

Semantic roles & 50–950 ramp

primary

#731E81

secondary

#56B447

accent

#E54259

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F060F

muted

#7F7A7F

Preview Lab

Preview with #731E81

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →