#731E80#731E80

#731E80 is a dark, vivid purple. Relative luminance 0.061; OKLCH L 41.6% C 0.167 H 322.0°. Best body text is #FFFFFF at 9.43:1 contrast (WCAG AA passes).

Color values

HEX	#731E80
RGB	rgb(115, 30, 128)
HSL	hsl(292, 62%, 31%)
HSV	hsv(292, 77%, 50%)
CMYK	cmyk(10.2%, 76.6%, 0%, 49.8%)
CIE-LAB	lab(29.74, 49.63, -36.68)
CIE-LCH	lch(29.74, 61.71, 323.53°)
OKLab	oklab(41.62% 0.1312 -0.1026)
OKLCH	oklch(41.62% 0.167 322)
XYZ	xyz(11.4304, 6.1325, 20.9995)
Luminance	0.0613 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731E80 #2B801E

analogous

#421E80 #731E80 #801E5C

triadic

#731E80 #80731E #1E8073

tetradic

#731E80 #80421E #2B801E #1E5C80

square

#731E80 #80421E #2B801E #1E5C80

split-complementary

#731E80 #5C801E #1E8042

monochromatic

#1A071D #46124E #731E80 #A02AB2 #C145D3

Accessibility & contrast

On white

9.43

#731E80 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.23

#731E80 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731E80

9.43:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731E80	#FFFFFF	#000000	##FFFFFF
##731E80	1.00	9.43	2.23	9.43
#FFFFFF	9.43	1.00	21.00	1.00
#000000	2.23	21.00	1.00	21.00
##FFFFFF	9.43	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004083

Deuteranopia (green-blind)

#2C497E

Tritanopia (blue-blind)

#74314E

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #731e80;
/* rgb */ color: rgb(115, 30, 128);
/* oklch */ color: oklch(41.6% 0.167 322.0);

Tailwind

colors: {
  custom: {
    50: '#9f64a5',
    500: '#731e80',
    950: '#000000',
  },
}

SCSS

$custom: #731e80;
$custom-light: #9f64a5;
$custom-dark: #000000;

JSON

{
  "hex": "#731e80",
  "rgb": {
    "r": 115,
    "g": 30,
    "b": 128
  },
  "hsl": {
    "h": 292.041,
    "s": 62.025,
    "l": 30.98
  },
  "oklch": {
    "l": 0.41617,
    "c": 0.16658,
    "h": 322
  },
  "luminance": 0.06132
}

Semantic roles & 50–950 ramp

primary

#731E80

secondary

#55B347

accent

#E54358

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F060F

muted

#7F7A7F

Preview Lab

Preview with #731E80

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →