#731E7A#731E7A

#731E7A is a dark, vivid purple. Relative luminance 0.060; OKLCH L 41.2% C 0.161 H 324.6°. Best body text is #FFFFFF at 9.56:1 contrast (WCAG AA passes).

Color values

HEX	#731E7A
RGB	rgb(115, 30, 122)
HSL	hsl(295, 61%, 30%)
HSV	hsv(295, 75%, 48%)
CMYK	cmyk(5.7%, 75.4%, 0%, 52.2%)
CIE-LAB	lab(29.36, 48.49, -33.52)
CIE-LCH	lch(29.36, 58.95, 325.35°)
OKLab	oklab(41.22% 0.1316 -0.0933)
OKLCH	oklch(41.22% 0.161 324.6)
XYZ	xyz(11.0471, 5.9792, 18.9808)
Luminance	0.0598 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731E7A #257A1E

analogous

#451E7A #731E7A #7A1E53

triadic

#731E7A #7A731E #1E7A73

tetradic

#731E7A #7A451E #257A1E #1E537A

square

#731E7A #7A451E #257A1E #1E537A

split-complementary

#731E7A #537A1E #1E7A45

monochromatic

#170619 #451249 #731E7A #A12AAB #C642D0

Accessibility & contrast

On white

9.56

#731E7A on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.20

#731E7A on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731E7A

9.56:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731E7A	#FFFFFF	#000000	##FFFFFF
##731E7A	1.00	9.56	2.20	9.56
#FFFFFF	9.56	1.00	21.00	1.00
#000000	2.20	21.00	1.00	21.00
##FFFFFF	9.56	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003F7D

Deuteranopia (green-blind)

#304978

Tritanopia (blue-blind)

#752E4A

Achromatopsia (no color)

#454545

Design tokens & code

CSS

--color: #731e7a;
/* rgb */ color: rgb(115, 30, 122);
/* oklch */ color: oklch(41.2% 0.161 324.6);

Tailwind

colors: {
  custom: {
    50: '#9e63a1',
    500: '#731e7a',
    950: '#000000',
  },
}

SCSS

$custom: #731e7a;
$custom-light: #9e63a1;
$custom-dark: #000000;

JSON

{
  "hex": "#731e7a",
  "rgb": {
    "r": 115,
    "g": 30,
    "b": 122
  },
  "hsl": {
    "h": 295.435,
    "s": 60.526,
    "l": 29.804
  },
  "oklch": {
    "l": 0.41219,
    "c": 0.16134,
    "h": 324.6
  },
  "luminance": 0.05979
}

Semantic roles & 50–950 ramp

primary

#731E7A

secondary

#4EAE46

accent

#E44450

background

#FAF6F9

surface

#F3EBF2

border

#CDC6CC

text

#0F060F

muted

#7F7A7E

Preview Lab

Preview with #731E7A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →