#731E64#731E64

#731E64 is a dark, vivid pink. Relative luminance 0.055; OKLCH L 39.9% C 0.143 H 335.9°. Best body text is #FFFFFF at 10.01:1 contrast (WCAG AA passes).

Color values

HEX#731E64
RGBrgb(115, 30, 100)
HSLhsl(311, 59%, 28%)
HSVhsv(311, 74%, 45%)
CMYKcmyk(0%, 73.9%, 13%, 54.9%)
CIE-LABlab(28.10, 44.65, -21.42)
CIE-LCHlch(28.10, 49.53, 334.37°)
OKLaboklab(39.91% 0.1308 -0.0584)
OKLCHoklch(39.91% 0.143 335.9)
XYZxyz(9.8349, 5.4944, 12.5967)
Luminance0.0549 (WCAG relative)
Temperatureneutral
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#731E64 #1E732D
analogous
#571E73 #731E64 #731E39
triadic
#731E64 #64731E #1E6473
tetradic
#731E64 #73571E #1E732D #1E3973
square
#731E64 #73571E #1E732D #1E3973
split-complementary
#731E64 #39731E #1E7357
monochromatic
#180615 #42113A #731E64 #A42B8E #CD3FB4

Accessibility & contrast

On white

10.01
#731E64 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.10
#731E64 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731E64
10.01:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##731E64#FFFFFF#000000##FFFFFF
##731E641.0010.012.1010.01
#FFFFFF10.011.0021.001.00
#0000002.1021.001.0021.00
##FFFFFF10.011.0021.001.00

Color blindness preview

Protanopia (red-blind)
#1F3A66
Deuteranopia (green-blind)
#3C4762
Tritanopia (blue-blind)
#79243E
Achromatopsia (no color)
#424242

Design tokens & code

CSS
--color: #731e64;
/* rgb */ color: rgb(115, 30, 100);
/* oklch */ color: oklch(39.9% 0.143 335.9);
Tailwind
colors: {
  custom: {
    50: '#9e6290',
    500: '#731e64',
    950: '#000000',
  },
}
SCSS
$custom: #731e64;
$custom-light: #9e6290;
$custom-dark: #000000;
JSON
{
  "hex": "#731e64",
  "rgb": {
    "r": 115,
    "g": 30,
    "b": 100
  },
  "hsl": {
    "h": 310.588,
    "s": 58.621,
    "l": 28.431
  },
  "oklch": {
    "l": 0.39905,
    "c": 0.1432,
    "h": 335.9
  },
  "luminance": 0.05493
}

Semantic roles & 50–950 ramp

primary
#731E64
secondary
#46A757
accent
#E26146
background
#FAF6F8
surface
#F3EBF0
border
#CDC6CB
text
#0F060C
muted
#7F7A7D

Preview Lab

Preview with #731E64

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#731E64 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva