#731E63#731E63

#731E63 is a dark, vivid pink. Relative luminance 0.055; OKLCH L 39.9% C 0.142 H 336.5°. Best body text is #FFFFFF at 10.02:1 contrast (WCAG AA passes).

Color values

HEX	#731E63
RGB	rgb(115, 30, 99)
HSL	hsl(311, 59%, 28%)
HSV	hsv(311, 74%, 45%)
CMYK	cmyk(0%, 73.9%, 13.9%, 54.9%)
CIE-LAB	lab(28.05, 44.49, -20.85)
CIE-LCH	lch(28.05, 49.14, 334.89°)
OKLab	oklab(39.85% 0.1306 -0.0567)
OKLCH	oklch(39.85% 0.142 336.5)
XYZ	xyz(9.7868, 5.4751, 12.3433)
Luminance	0.0547 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731E63 #1E732E

analogous

#581E73 #731E63 #731E38

triadic

#731E63 #63731E #1E6373

tetradic

#731E63 #73581E #1E732E #1E3873

square

#731E63 #73581E #1E732E #1E3873

split-complementary

#731E63 #38731E #1E7358

monochromatic

#180615 #421139 #731E63 #A42B8D #CD3FB2

Accessibility & contrast

On white

10.02

#731E63 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.09

#731E63 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731E63

10.02:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731E63	#FFFFFF	#000000	##FFFFFF
##731E63	1.00	10.02	2.09	10.02
#FFFFFF	10.02	1.00	21.00	1.00
#000000	2.09	21.00	1.00	21.00
##FFFFFF	10.02	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#203A65

Deuteranopia (green-blind)

#3C4761

Tritanopia (blue-blind)

#79233E

Achromatopsia (no color)

#424242

Design tokens & code

CSS

--color: #731e63;
/* rgb */ color: rgb(115, 30, 99);
/* oklch */ color: oklch(39.9% 0.142 336.5);

Tailwind

colors: {
  custom: {
    50: '#9e628f',
    500: '#731e63',
    950: '#000000',
  },
}

SCSS

$custom: #731e63;
$custom-light: #9e628f;
$custom-dark: #000000;

JSON

{
  "hex": "#731e63",
  "rgb": {
    "r": 115,
    "g": 30,
    "b": 99
  },
  "hsl": {
    "h": 311.294,
    "s": 58.621,
    "l": 28.431
  },
  "oklch": {
    "l": 0.39851,
    "c": 0.14243,
    "h": 336.5
  },
  "luminance": 0.05474
}

Semantic roles & 50–950 ramp

primary

#731E63

secondary

#46A758

accent

#E26346

background

#FAF6F8

surface

#F3EBF0

border

#CDC6CB

text

#0F060C

muted

#7F7A7D

Preview Lab

Preview with #731E63

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →