#731E49#731E49

#731E49 is a dark, vivid pink. Relative luminance 0.051; OKLCH L 38.6% C 0.126 H 353.6°. Best body text is #FFFFFF at 10.44:1 contrast (WCAG AA passes).

Color values

HEX#731E49
RGBrgb(115, 30, 73)
HSLhsl(330, 59%, 28%)
HSVhsv(330, 74%, 45%)
CMYKcmyk(0%, 73.9%, 36.5%, 54.9%)
CIE-LABlab(26.89, 40.78, -5.47)
CIE-LCHlch(26.89, 41.15, 352.36°)
OKLaboklab(38.63% 0.1249 -0.0139)
OKLCHoklch(38.63% 0.126 353.6)
XYZxyz(8.7376, 5.0554, 6.8177)
Luminance0.0505 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#731E49 #1E7348
analogous
#721E73 #731E49 #731E1E
triadic
#731E49 #49731E #1E4973
tetradic
#731E49 #73721E #1E7348 #1E1E73
square
#731E49 #73721E #1E7348 #1E1E73
split-complementary
#731E49 #1E731E #1E7372
monochromatic
#18060F #42112A #731E49 #A42B68 #CD3F87

Accessibility & contrast

On white

10.44
#731E49 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.01
#731E49 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731E49
10.44:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##731E49#FFFFFF#000000##FFFFFF
##731E491.0010.442.0110.44
#FFFFFF10.441.0021.001.00
#0000002.0121.001.0021.00
##FFFFFF10.441.0021.001.00

Color blindness preview

Protanopia (red-blind)
#2D364A
Deuteranopia (green-blind)
#454547
Tritanopia (blue-blind)
#7C1730
Achromatopsia (no color)
#404040

Design tokens & code

CSS
--color: #731e49;
/* rgb */ color: rgb(115, 30, 73);
/* oklch */ color: oklch(38.6% 0.126 353.6);
Tailwind
colors: {
  custom: {
    50: '#9f627b',
    500: '#731e49',
    950: '#000000',
  },
}
SCSS
$custom: #731e49;
$custom-light: #9f627b;
$custom-dark: #000000;
JSON
{
  "hex": "#731e49",
  "rgb": {
    "r": 115,
    "g": 30,
    "b": 73
  },
  "hsl": {
    "h": 329.647,
    "s": 58.621,
    "l": 28.431
  },
  "oklch": {
    "l": 0.38631,
    "c": 0.12564,
    "h": 353.6
  },
  "luminance": 0.05054
}

Semantic roles & 50–950 ramp

primary
#731E49
secondary
#46A776
accent
#E29346
background
#FAF6F7
surface
#F4EBED
border
#CEC6C8
text
#0F0509
muted
#7F7A7B

Preview Lab

Preview with #731E49

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#731E49 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva