#731D84#731D84

#731D84 is a dark, vivid purple. Relative luminance 0.062; OKLCH L 41.8% C 0.171 H 320.3°. Best body text is #FFFFFF at 9.38:1 contrast (WCAG AA passes).

Color values

HEX	#731D84
RGB	rgb(115, 29, 132)
HSL	hsl(290, 64%, 32%)
HSV	hsv(290, 78%, 52%)
CMYK	cmyk(12.9%, 78%, 0%, 48.2%)
CIE-LAB	lab(29.89, 50.75, -38.96)
CIE-LCH	lch(29.89, 63.98, 322.49°)
OKLab	oklab(41.8% 0.1318 -0.1092)
OKLCH	oklch(41.8% 0.171 320.3)
XYZ	xyz(11.6739, 6.1901, 22.4052)
Luminance	0.0619 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731D84 #2E841D

analogous

#401D84 #731D84 #841D62

triadic

#731D84 #84731D #1D8473

tetradic

#731D84 #84401D #2E841D #1D6284

square

#731D84 #84401D #2E841D #1D6284

split-complementary

#731D84 #62841D #1D8440

monochromatic

#1C0720 #471252 #731D84 #9F28B6 #BE45D6

Accessibility & contrast

On white

9.38

#731D84 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.24

#731D84 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731D84

9.38:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731D84	#FFFFFF	#000000	##FFFFFF
##731D84	1.00	9.38	2.24	9.38
#FFFFFF	9.38	1.00	21.00	1.00
#000000	2.24	21.00	1.00	21.00
##FFFFFF	9.38	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004187

Deuteranopia (green-blind)

#284982

Tritanopia (blue-blind)

#743250

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #731d84;
/* rgb */ color: rgb(115, 29, 132);
/* oklch */ color: oklch(41.8% 0.171 320.3);

Tailwind

colors: {
  custom: {
    50: '#9f63a8',
    500: '#731d84',
    950: '#000000',
  },
}

SCSS

$custom: #731d84;
$custom-light: #9f63a8;
$custom-dark: #000000;

JSON

{
  "hex": "#731d84",
  "rgb": {
    "r": 115,
    "g": 29,
    "b": 132
  },
  "hsl": {
    "h": 290.097,
    "s": 63.975,
    "l": 31.569
  },
  "oklch": {
    "l": 0.41803,
    "c": 0.1712,
    "h": 320.3
  },
  "luminance": 0.0619
}

Semantic roles & 50–950 ramp

primary

#731D84

secondary

#58B746

accent

#E7415C

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F0610

muted

#7F7A7F

Preview Lab

Preview with #731D84

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →