#731D52#731D52
#731D52 is a dark, vivid pink. Relative luminance 0.051; OKLCH L 38.9% C 0.132 H 347.1°. Best body text is #FFFFFF at 10.36:1 contrast (WCAG AA passes).
Color values
| HEX | #731D52 |
|---|---|
| RGB | rgb(115, 29, 82) |
| HSL | hsl(323, 60%, 28%) |
| HSV | hsv(323, 75%, 45%) |
| CMYK | cmyk(0%, 74.8%, 28.7%, 54.9%) |
| CIE-LAB | lab(27.11, 42.35, -11.13) |
| CIE-LCH | lch(27.11, 43.78, 345.27°) |
| OKLab | oklab(38.91% 0.1286 -0.0294) |
| OKLCH | oklch(38.91% 0.132 347.1) |
| XYZ | xyz(9.0330, 5.1337, 8.4962) |
| Luminance | 0.0513 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Velvet
#750851
ΔE00 2.45
Rich Purple
#720058
ΔE00 4.42
Red Purple
#820747
ΔE00 5.37
Grape Purple
#5D1451
ΔE00 5.94
Grape
#6C3461
ΔE00 5.97
Plum (survey)
#580F41
ΔE00 5.99
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#731D52 #1D733E
analogous
#691D73 #731D52 #731D27
triadic
#731D52 #52731D #1D5273
tetradic
#731D52 #73691D #1D733E #1D2773
square
#731D52 #73691D #1D733E #1D2773
split-complementary
#731D52 #27731D #1D7369
monochromatic
#180611 #42112F #731D52 #A42975 #CE3C96
Accessibility & contrast
On white
10.36
#731D52 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.03
#731D52 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #731D52
10.36:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##731D52 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##731D52 | 1.00 | 10.36 | 2.03 | 10.36 |
| #FFFFFF | 10.36 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.03 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.36 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#293753
Deuteranopia (green-blind)
#424550
Tritanopia (blue-blind)
#7B1A34
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #731d52; /* rgb */ color: rgb(115, 29, 82); /* oklch */ color: oklch(38.9% 0.132 347.1);
Tailwind
colors: {
custom: {
50: '#9f6182',
500: '#731d52',
950: '#000000',
},
}SCSS
$custom: #731d52; $custom-light: #9f6182; $custom-dark: #000000;
JSON
{
"hex": "#731d52",
"rgb": {
"r": 115,
"g": 29,
"b": 82
},
"hsl": {
"h": 323.023,
"s": 59.722,
"l": 28.235
},
"oklch": {
"l": 0.3891,
"c": 0.13194,
"h": 347.1
},
"luminance": 0.05133
}Semantic roles & 50–950 ramp
primary
#731D52
secondary
#45A76A
accent
#E38245
background
#FAF6F7
surface
#F4EBEE
border
#CEC6C9
text
#0F050A
muted
#7F7A7C