#731D2C#731D2C
#731D2C is a dark, moderate red. Relative luminance 0.047; OKLCH L 37.6% C 0.119 H 15.2°. Best body text is #FFFFFF at 10.82:1 contrast (WCAG AA passes).
Color values
| HEX | #731D2C |
|---|---|
| RGB | rgb(115, 29, 44) |
| HSL | hsl(350, 60%, 28%) |
| HSV | hsv(350, 75%, 45%) |
| CMYK | cmyk(0%, 74.8%, 61.7%, 54.9%) |
| CIE-LAB | lab(25.88, 38.28, 12.68) |
| CIE-LCH | lch(25.88, 40.32, 18.33°) |
| OKLab | oklab(37.6% 0.1149 0.0312) |
| OKLCH | oklch(37.6% 0.119 15.2) |
| XYZ | xyz(7.9650, 4.7065, 2.8714) |
| Luminance | 0.0471 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Wine Red
#7B0323
ΔE00 3.59
Bordeaux
#7B002C
ΔE00 3.83
Wine
#722F37
ΔE00 4.06
Maroon (survey)
#650021
ΔE00 4.84
Burgundy
#800020
ΔE00 4.90
Claret
#680018
ΔE00 5.22
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#731D2C #1D7364
analogous
#731D57 #731D2C #73391D
triadic
#731D2C #2C731D #1D2C73
tetradic
#731D2C #57731D #1D7364 #391D73
square
#731D2C #57731D #1D7364 #391D73
split-complementary
#731D2C #1D7339 #1D5773
monochromatic
#180609 #421119 #731D2C #A4293F #CE3C56
Accessibility & contrast
On white
10.82
#731D2C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.94
#731D2C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #731D2C
10.82:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##731D2C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##731D2C | 1.00 | 10.82 | 1.94 | 10.82 |
| #FFFFFF | 10.82 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.94 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.82 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#34322C
Deuteranopia (green-blind)
#4A442A
Tritanopia (blue-blind)
#7E0623
Achromatopsia (no color)
#3D3D3D
Design tokens & code
CSS
--color: #731d2c; /* rgb */ color: rgb(115, 29, 44); /* oklch */ color: oklch(37.6% 0.119 15.2);
Tailwind
colors: {
custom: {
50: '#a16064',
500: '#731d2c',
950: '#000000',
},
}SCSS
$custom: #731d2c; $custom-light: #a16064; $custom-dark: #000000;
JSON
{
"hex": "#731d2c",
"rgb": {
"r": 115,
"g": 29,
"b": 44
},
"hsl": {
"h": 349.535,
"s": 59.722,
"l": 28.235
},
"oklch": {
"l": 0.37602,
"c": 0.11904,
"h": 15.2
},
"luminance": 0.04705
}Semantic roles & 50–950 ramp
primary
#731D2C
secondary
#45A796
accent
#E3C745
background
#FAF5F6
surface
#F4EAEB
border
#CEC6C6
text
#100505
muted
#7F797A