#731D11#731D11
#731D11 is a dark, vivid red. Relative luminance 0.046; OKLCH L 37.1% C 0.122 H 31.1°. Best body text is #FFFFFF at 10.98:1 contrast (WCAG AA passes).
Color values
| HEX | #731D11 |
|---|---|
| RGB | rgb(115, 29, 17) |
| HSL | hsl(7, 74%, 26%) |
| HSV | hsv(7, 85%, 45%) |
| CMYK | cmyk(0%, 74.8%, 85.2%, 54.9%) |
| CIE-LAB | lab(25.46, 36.82, 29.45) |
| CIE-LCH | lch(25.46, 47.15, 38.65°) |
| OKLab | oklab(37.15% 0.1043 0.063) |
| OKLCH | oklch(37.15% 0.122 31.1) |
| XYZ | xyz(7.6117, 4.5652, 1.0106) |
| Luminance | 0.0456 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddy Brown
#6E1005
ΔE00 2.31
Blood
#770001
ΔE00 3.48
Maroon
#800000
ΔE00 4.12
Indian Red
#850E04
ΔE00 4.33
Dark Red
#840000
ΔE00 4.59
Crimson (survey)
#8C000F
ΔE00 5.54
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#731D11 #116773
analogous
#731136 #731D11 #734E11
triadic
#731D11 #11731D #1D1173
tetradic
#731D11 #367311 #116773 #4E1173
square
#731D11 #367311 #116773 #4E1173
split-complementary
#731D11 #11734E #113673
monochromatic
#1B0704 #3E1009 #731D11 #A82A19 #DE3821
Accessibility & contrast
On white
10.98
#731D11 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.91
#731D11 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #731D11
10.98:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##731D11 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##731D11 | 1.00 | 10.98 | 1.91 | 10.98 |
| #FFFFFF | 10.98 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.91 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.98 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#37300F
Deuteranopia (green-blind)
#4C430D
Tritanopia (blue-blind)
#7F001B
Achromatopsia (no color)
#3C3C3C
Design tokens & code
CSS
--color: #731d11; /* rgb */ color: rgb(115, 29, 17); /* oklch */ color: oklch(37.1% 0.122 31.1);
Tailwind
colors: {
custom: {
50: '#a36050',
500: '#731d11',
950: '#000000',
},
}SCSS
$custom: #731d11; $custom-light: #a36050; $custom-dark: #000000;
JSON
{
"hex": "#731d11",
"rgb": {
"r": 115,
"g": 29,
"b": 17
},
"hsl": {
"h": 7.347,
"s": 74.242,
"l": 25.882
},
"oklch": {
"l": 0.3715,
"c": 0.12187,
"h": 31.1
},
"luminance": 0.04564
}Semantic roles & 50–950 ramp
primary
#731D11
secondary
#369CAA
accent
#DAF137
background
#FAF5F4
surface
#F4EAE7
border
#CEC6C3
text
#110502
muted
#807978