#731C99#731C99

#731C99 is a dark, vivid purple. Relative luminance 0.068; OKLCH L 43.3% C 0.191 H 312.5°. Best body text is #FFFFFF at 8.92:1 contrast (WCAG AA passes).

Color values

HEX	#731C99
RGB	rgb(115, 28, 153)
HSL	hsl(282, 69%, 35%)
HSV	hsv(282, 82%, 60%)
CMYK	cmyk(24.8%, 81.7%, 0%, 40%)
CIE-LAB	lab(31.29, 55.31, -49.67)
CIE-LCH	lch(31.29, 74.34, 318.08°)
OKLab	oklab(43.27% 0.1291 -0.1407)
OKLCH	oklch(43.27% 0.191 312.5)
XYZ	xyz(13.2342, 6.7757, 30.7415)
Luminance	0.0678 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731C99 #42991C

analogous

#341C99 #731C99 #991C80

triadic

#731C99 #99731C #1C9973

tetradic

#731C99 #99341C #42991C #1C8099

square

#731C99 #99341C #42991C #1C8099

split-complementary

#731C99 #80991C #1C9934

monochromatic

#250932 #4C1365 #731C99 #9A25CD #B450DF

Accessibility & contrast

On white

8.92

#731C99 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.36

#731C99 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731C99

8.92:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731C99	#FFFFFF	#000000	##FFFFFF
##731C99	1.00	8.92	2.36	8.92
#FFFFFF	8.92	1.00	21.00	1.00
#000000	2.36	21.00	1.00	21.00
##FFFFFF	8.92	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00459C

Deuteranopia (green-blind)

#014B96

Tritanopia (blue-blind)

#6E3B5B

Achromatopsia (no color)

#4A4A4A

Design tokens & code

CSS

--color: #731c99;
/* rgb */ color: rgb(115, 28, 153);
/* oklch */ color: oklch(43.3% 0.191 312.5);

Tailwind

colors: {
  custom: {
    50: '#a064b8',
    500: '#731c99',
    950: '#000000',
  },
}

SCSS

$custom: #731c99;
$custom-light: #a064b8;
$custom-dark: #000000;

JSON

{
  "hex": "#731c99",
  "rgb": {
    "r": 115,
    "g": 28,
    "b": 153
  },
  "hsl": {
    "h": 281.76,
    "s": 69.061,
    "l": 35.49
  },
  "oklch": {
    "l": 0.43272,
    "c": 0.19093,
    "h": 312.5
  },
  "luminance": 0.06775
}

Semantic roles & 50–950 ramp

primary

#731C99

secondary

#72C24F

accent

#EC3C71

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0611

muted

#7F7A80

Preview Lab

Preview with #731C99

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →