#731C85#731C85

#731C85 is a dark, vivid purple. Relative luminance 0.062; OKLCH L 41.8% C 0.173 H 320.0°. Best body text is #FFFFFF at 9.40:1 contrast (WCAG AA passes).

Color values

HEX	#731C85
RGB	rgb(115, 28, 133)
HSL	hsl(290, 65%, 32%)
HSV	hsv(290, 79%, 52%)
CMYK	cmyk(13.5%, 78.9%, 0%, 47.8%)
CIE-LAB	lab(29.84, 51.29, -39.67)
CIE-LCH	lch(29.84, 64.84, 322.28°)
OKLab	oklab(41.79% 0.1326 -0.1113)
OKLCH	oklch(41.79% 0.173 320)
XYZ	xyz(11.7186, 6.1694, 22.7593)
Luminance	0.0617 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731C85 #2E851C

analogous

#3F1C85 #731C85 #851C63

triadic

#731C85 #85731C #1C8573

tetradic

#731C85 #853F1C #2E851C #1C6385

square

#731C85 #853F1C #2E851C #1C6385

split-complementary

#731C85 #63851C #1C853F

monochromatic

#1C0720 #471152 #731C85 #9F27B8 #BE44D8

Accessibility & contrast

On white

9.40

#731C85 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.23

#731C85 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731C85

9.40:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731C85	#FFFFFF	#000000	##FFFFFF
##731C85	1.00	9.40	2.23	9.40
#FFFFFF	9.40	1.00	21.00	1.00
#000000	2.23	21.00	1.00	21.00
##FFFFFF	9.40	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004088

Deuteranopia (green-blind)

#264983

Tritanopia (blue-blind)

#733250

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #731c85;
/* rgb */ color: rgb(115, 28, 133);
/* oklch */ color: oklch(41.8% 0.173 320.0);

Tailwind

colors: {
  custom: {
    50: '#9f63a9',
    500: '#731c85',
    950: '#000000',
  },
}

SCSS

$custom: #731c85;
$custom-light: #9f63a9;
$custom-dark: #000000;

JSON

{
  "hex": "#731c85",
  "rgb": {
    "r": 115,
    "g": 28,
    "b": 133
  },
  "hsl": {
    "h": 289.714,
    "s": 65.217,
    "l": 31.569
  },
  "oklch": {
    "l": 0.41788,
    "c": 0.17313,
    "h": 320
  },
  "luminance": 0.06169
}

Semantic roles & 50–950 ramp

primary

#731C85

secondary

#58B845

accent

#E8405D

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F0610

muted

#7F7A7F

Preview Lab

Preview with #731C85

Body copy rendered with the generated semantic roles for this colour.

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