#731C81#731C81

#731C81 is a dark, vivid purple. Relative luminance 0.061; OKLCH L 41.5% C 0.170 H 321.7°. Best body text is #FFFFFF at 9.49:1 contrast (WCAG AA passes).

Color values

HEX	#731C81
RGB	rgb(115, 28, 129)
HSL	hsl(292, 64%, 31%)
HSV	hsv(292, 78%, 51%)
CMYK	cmyk(10.9%, 78.3%, 0%, 49.4%)
CIE-LAB	lab(29.57, 50.52, -37.60)
CIE-LCH	lch(29.57, 62.97, 323.34°)
OKLab	oklab(41.51% 0.133 -0.1052)
OKLCH	oklch(41.51% 0.17 321.7)
XYZ	xyz(11.4475, 6.0610, 21.3315)
Luminance	0.0606 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731C81 #2A811C

analogous

#401C81 #731C81 #811C5C

triadic

#731C81 #81731C #1C8173

tetradic

#731C81 #81401C #2A811C #1C5C81

square

#731C81 #81401C #2A811C #1C5C81

split-complementary

#731C81 #5C811C #1C8140

monochromatic

#19061C #46114F #731C81 #A027B3 #C142D6

Accessibility & contrast

On white

9.49

#731C81 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.21

#731C81 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731C81

9.49:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731C81	#FFFFFF	#000000	##FFFFFF
##731C81	1.00	9.49	2.21	9.49
#FFFFFF	9.49	1.00	21.00	1.00
#000000	2.21	21.00	1.00	21.00
##FFFFFF	9.49	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004084

Deuteranopia (green-blind)

#2A497F

Tritanopia (blue-blind)

#74304E

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #731c81;
/* rgb */ color: rgb(115, 28, 129);
/* oklch */ color: oklch(41.5% 0.170 321.7);

Tailwind

colors: {
  custom: {
    50: '#9f63a6',
    500: '#731c81',
    950: '#000000',
  },
}

SCSS

$custom: #731c81;
$custom-light: #9f63a6;
$custom-dark: #000000;

JSON

{
  "hex": "#731c81",
  "rgb": {
    "r": 115,
    "g": 28,
    "b": 129
  },
  "hsl": {
    "h": 291.683,
    "s": 64.331,
    "l": 30.784
  },
  "oklch": {
    "l": 0.41511,
    "c": 0.16964,
    "h": 321.7
  },
  "luminance": 0.0606
}

Semantic roles & 50–950 ramp

primary

#731C81

secondary

#54B444

accent

#E74058

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F060F

muted

#7F7A7F

Preview Lab

Preview with #731C81

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →