#731C53#731C53
#731C53 is a dark, vivid pink. Relative luminance 0.051; OKLCH L 38.9% C 0.134 H 346.3°. Best body text is #FFFFFF at 10.40:1 contrast (WCAG AA passes).
Color values
| HEX | #731C53 |
|---|---|
| RGB | rgb(115, 28, 83) |
| HSL | hsl(322, 61%, 28%) |
| HSV | hsv(322, 76%, 45%) |
| CMYK | cmyk(0%, 75.7%, 27.8%, 54.9%) |
| CIE-LAB | lab(27.02, 42.86, -11.94) |
| CIE-LCH | lch(27.02, 44.49, 344.44°) |
| OKLab | oklab(38.86% 0.1301 -0.0316) |
| OKLCH | oklch(38.86% 0.134 346.3) |
| XYZ | xyz(9.0472, 5.1009, 8.6900) |
| Luminance | 0.0510 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Velvet
#750851
ΔE00 2.22
Rich Purple
#720058
ΔE00 4.04
Red Purple
#820747
ΔE00 5.61
Grape Purple
#5D1451
ΔE00 5.67
Grape
#6C3461
ΔE00 5.93
Plum (survey)
#580F41
ΔE00 5.94
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#731C53 #1C733C
analogous
#671C73 #731C53 #731C27
triadic
#731C53 #53731C #1C5373
tetradic
#731C53 #73671C #1C733C #1C2773
square
#731C53 #73671C #1C733C #1C2773
split-complementary
#731C53 #27731C #1C7367
monochromatic
#190612 #42102F #731C53 #A42877 #CF3A98
Accessibility & contrast
On white
10.40
#731C53 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.02
#731C53 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #731C53
10.40:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##731C53 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##731C53 | 1.00 | 10.40 | 2.02 | 10.40 |
| #FFFFFF | 10.40 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.02 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.40 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#273655
Deuteranopia (green-blind)
#414551
Tritanopia (blue-blind)
#7B1A35
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #731c53; /* rgb */ color: rgb(115, 28, 83); /* oklch */ color: oklch(38.9% 0.134 346.3);
Tailwind
colors: {
custom: {
50: '#9f6183',
500: '#731c53',
950: '#000000',
},
}SCSS
$custom: #731c53; $custom-light: #9f6183; $custom-dark: #000000;
JSON
{
"hex": "#731c53",
"rgb": {
"r": 115,
"g": 28,
"b": 83
},
"hsl": {
"h": 322.069,
"s": 60.839,
"l": 28.039
},
"oklch": {
"l": 0.38857,
"c": 0.13383,
"h": 346.3
},
"luminance": 0.051
}Semantic roles & 50–950 ramp
primary
#731C53
secondary
#43A768
accent
#E47F44
background
#FAF6F8
surface
#F4EBEF
border
#CEC6CA
text
#0F050A
muted
#7F7A7C