#731C4D#731C4D

#731C4D is a dark, vivid pink. Relative luminance 0.050; OKLCH L 38.6% C 0.130 H 350.4°. Best body text is #FFFFFF at 10.49:1 contrast (WCAG AA passes).

Color values

HEX	#731C4D
RGB	rgb(115, 28, 77)
HSL	hsl(326, 61%, 28%)
HSV	hsv(326, 76%, 45%)
CMYK	cmyk(0%, 75.7%, 33%, 54.9%)
CIE-LAB	lab(26.77, 42.06, -8.33)
CIE-LCH	lch(26.77, 42.88, 348.80°)
OKLab	oklab(38.59% 0.1285 -0.0217)
OKLCH	oklch(38.59% 0.13 350.4)
XYZ	xyz(8.8255, 5.0122, 7.5224)
Luminance	0.0501 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731C4D #1C7342

analogous

#6D1C73 #731C4D #731C21

triadic

#731C4D #4D731C #1C4D73

tetradic

#731C4D #736D1C #1C7342 #1C2173

square

#731C4D #736D1C #1C7342 #1C2173

split-complementary

#731C4D #21731C #1C736D

monochromatic

#190610 #42102C #731C4D #A4286E #CF3A8E

Accessibility & contrast

On white

10.49

#731C4D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.00

#731C4D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731C4D

10.49:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731C4D	#FFFFFF	#000000	##FFFFFF
##731C4D	1.00	10.49	2.00	10.49
#FFFFFF	10.49	1.00	21.00	1.00
#000000	2.00	21.00	1.00	21.00
##FFFFFF	10.49	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2A354E

Deuteranopia (green-blind)

#43454B

Tritanopia (blue-blind)

#7C1732

Achromatopsia (no color)

#3F3F3F

Design tokens & code

CSS

--color: #731c4d;
/* rgb */ color: rgb(115, 28, 77);
/* oklch */ color: oklch(38.6% 0.130 350.4);

Tailwind

colors: {
  custom: {
    50: '#9f617e',
    500: '#731c4d',
    950: '#000000',
  },
}

SCSS

$custom: #731c4d;
$custom-light: #9f617e;
$custom-dark: #000000;

JSON

{
  "hex": "#731c4d",
  "rgb": {
    "r": 115,
    "g": 28,
    "b": 77
  },
  "hsl": {
    "h": 326.207,
    "s": 60.839,
    "l": 28.039
  },
  "oklch": {
    "l": 0.38592,
    "c": 0.13031,
    "h": 350.4
  },
  "luminance": 0.05011
}

Semantic roles & 50–950 ramp

primary

#731C4D

secondary

#43A76F

accent

#E48A44

background

#FAF6F7

surface

#F4EBEE

border

#CEC6C9

text

#0F050A

muted

#7F7A7C

Preview Lab

Preview with #731C4D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →