#731C3F#731C3F
#731C3F is a dark, vivid pink. Relative luminance 0.048; OKLCH L 38.1% C 0.124 H 0.6°. Best body text is #FFFFFF at 10.68:1 contrast (WCAG AA passes).
Color values
| HEX | #731C3F |
|---|---|
| RGB | rgb(115, 28, 63) |
| HSL | hsl(336, 61%, 28%) |
| HSV | hsv(336, 76%, 45%) |
| CMYK | cmyk(0%, 75.7%, 45.2%, 54.9%) |
| CIE-LAB | lab(26.26, 40.41, 0.33) |
| CIE-LCH | lch(26.26, 40.41, 0.47°) |
| OKLab | oklab(38.05% 0.1239 0.0013) |
| OKLCH | oklch(38.05% 0.124 0.6) |
| XYZ | xyz(8.3833, 4.8353, 5.1935) |
| Luminance | 0.0483 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Merlot
#730039
ΔE00 3.06
Wine (survey)
#80013F
ΔE00 3.42
Red Purple
#820747
ΔE00 3.87
Mulberry
#920A4E
ΔE00 6.18
Reddish Purple
#910951
ΔE00 6.35
Bordeaux
#7B002C
ΔE00 6.51
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#731C3F #1C7350
analogous
#731C6A #731C3F #73241C
triadic
#731C3F #3F731C #1C3F73
tetradic
#731C3F #6A731C #1C7350 #241C73
square
#731C3F #6A731C #1C7350 #241C73
split-complementary
#731C3F #1C7324 #1C6A73
monochromatic
#19060D #421024 #731C3F #A4285A #CF3A76
Accessibility & contrast
On white
10.68
#731C3F on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.97
#731C3F on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #731C3F
10.68:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##731C3F | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##731C3F | 1.00 | 10.68 | 1.97 | 10.68 |
| #FFFFFF | 10.68 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.97 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.68 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2F3340
Deuteranopia (green-blind)
#46443D
Tritanopia (blue-blind)
#7D0F2B
Achromatopsia (no color)
#3E3E3E
Design tokens & code
CSS
--color: #731c3f; /* rgb */ color: rgb(115, 28, 63); /* oklch */ color: oklch(38.1% 0.124 0.6);
Tailwind
colors: {
custom: {
50: '#a06073',
500: '#731c3f',
950: '#000000',
},
}SCSS
$custom: #731c3f; $custom-light: #a06073; $custom-dark: #000000;
JSON
{
"hex": "#731c3f",
"rgb": {
"r": 115,
"g": 28,
"b": 63
},
"hsl": {
"h": 335.862,
"s": 60.839,
"l": 28.039
},
"oklch": {
"l": 0.38051,
"c": 0.12393,
"h": 0.6
},
"luminance": 0.04834
}Semantic roles & 50–950 ramp
primary
#731C3F
secondary
#43A77F
accent
#E4A444
background
#FAF5F7
surface
#F4EAED
border
#CEC6C8
text
#0F0508
muted
#7F797B