#731B86#731B86

#731B86 is a dark, vivid purple. Relative luminance 0.061; OKLCH L 41.8% C 0.175 H 319.6°. Best body text is #FFFFFF at 9.42:1 contrast (WCAG AA passes).

Color values

HEX	#731B86
RGB	rgb(115, 27, 134)
HSL	hsl(289, 66%, 32%)
HSV	hsv(289, 80%, 53%)
CMYK	cmyk(14.2%, 79.9%, 0%, 47.5%)
CIE-LAB	lab(29.79, 51.82, -40.37)
CIE-LCH	lch(29.79, 65.68, 322.08°)
OKLab	oklab(41.78% 0.1334 -0.1133)
OKLCH	oklch(41.78% 0.175 319.6)
XYZ	xyz(11.7647, 6.1505, 23.1171)
Luminance	0.0615 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731B86 #2E861B

analogous

#3E1B86 #731B86 #861B64

triadic

#731B86 #86731B #1B8673

tetradic

#731B86 #863E1B #2E861B #1B6486

square

#731B86 #863E1B #2E861B #1B6486

split-complementary

#731B86 #64861B #1B863E

monochromatic

#1C0620 #471153 #731B86 #9F25B9 #BE42D9

Accessibility & contrast

On white

9.42

#731B86 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.23

#731B86 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731B86

9.42:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731B86	#FFFFFF	#000000	##FFFFFF
##731B86	1.00	9.42	2.23	9.42
#FFFFFF	9.42	1.00	21.00	1.00
#000000	2.23	21.00	1.00	21.00
##FFFFFF	9.42	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004089

Deuteranopia (green-blind)

#244984

Tritanopia (blue-blind)

#733250

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #731b86;
/* rgb */ color: rgb(115, 27, 134);
/* oklch */ color: oklch(41.8% 0.175 319.6);

Tailwind

colors: {
  custom: {
    50: '#9f63aa',
    500: '#731b86',
    950: '#000000',
  },
}

SCSS

$custom: #731b86;
$custom-light: #9f63aa;
$custom-dark: #000000;

JSON

{
  "hex": "#731b86",
  "rgb": {
    "r": 115,
    "g": 27,
    "b": 134
  },
  "hsl": {
    "h": 289.346,
    "s": 66.46,
    "l": 31.569
  },
  "oklch": {
    "l": 0.41777,
    "c": 0.17502,
    "h": 319.6
  },
  "luminance": 0.0615
}

Semantic roles & 50–950 ramp

primary

#731B86

secondary

#58B944

accent

#E93E5D

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F0610

muted

#7F7A7F

Preview Lab

Preview with #731B86

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →