#731B64#731B64

#731B64 is a dark, vivid pink. Relative luminance 0.053; OKLCH L 39.6% C 0.147 H 335.9°. Best body text is #FFFFFF at 10.15:1 contrast (WCAG AA passes).

Color values

HEX	#731B64
RGB	rgb(115, 27, 100)
HSL	hsl(310, 62%, 28%)
HSV	hsv(310, 77%, 45%)
CMYK	cmyk(0%, 76.5%, 13%, 54.9%)
CIE-LAB	lab(27.71, 45.76, -22.03)
CIE-LCH	lch(27.71, 50.79, 334.29°)
OKLab	oklab(39.62% 0.1341 -0.0601)
OKLCH	oklch(39.62% 0.147 335.9)
XYZ	xyz(9.7626, 5.3497, 12.5726)
Luminance	0.0535 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731B64 #1B732A

analogous

#561B73 #731B64 #731B38

triadic

#731B64 #64731B #1B6473

tetradic

#731B64 #73561B #1B732A #1B3873

square

#731B64 #73561B #1B732A #1B3873

split-complementary

#731B64 #38731B #1B7356

monochromatic

#190616 #410F39 #731B64 #A5278F #D038B6

Accessibility & contrast

On white

10.15

#731B64 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.07

#731B64 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731B64

10.15:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731B64	#FFFFFF	#000000	##FFFFFF
##731B64	1.00	10.15	2.07	10.15
#FFFFFF	10.15	1.00	21.00	1.00
#000000	2.07	21.00	1.00	21.00
##FFFFFF	10.15	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1C3966

Deuteranopia (green-blind)

#3B4662

Tritanopia (blue-blind)

#79213D

Achromatopsia (no color)

#414141

Design tokens & code

CSS

--color: #731b64;
/* rgb */ color: rgb(115, 27, 100);
/* oklch */ color: oklch(39.6% 0.147 335.9);

Tailwind

colors: {
  custom: {
    50: '#9e6190',
    500: '#731b64',
    950: '#000000',
  },
}

SCSS

$custom: #731b64;
$custom-light: #9e6190;
$custom-dark: #000000;

JSON

{
  "hex": "#731b64",
  "rgb": {
    "r": 115,
    "g": 27,
    "b": 100
  },
  "hsl": {
    "h": 310.227,
    "s": 61.972,
    "l": 27.843
  },
  "oklch": {
    "l": 0.39623,
    "c": 0.1469,
    "h": 335.9
  },
  "luminance": 0.05349
}

Semantic roles & 50–950 ramp

primary

#731B64

secondary

#42A853

accent

#E55E43

background

#FAF6F8

surface

#F3EBF0

border

#CDC6CB

text

#0F050C

muted

#7F7A7D

Preview Lab

Preview with #731B64

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →