#731B50#731B50

#731B50 is a dark, vivid pink. Relative luminance 0.050; OKLCH L 38.6% C 0.133 H 348.2°. Best body text is #FFFFFF at 10.49:1 contrast (WCAG AA passes).

Color values

HEX#731B50
RGBrgb(115, 27, 80)
HSLhsl(324, 62%, 28%)
HSVhsv(324, 77%, 45%)
CMYKcmyk(0%, 76.5%, 30.4%, 54.9%)
CIE-LABlab(26.76, 42.83, -10.34)
CIE-LCHlch(26.76, 44.06, 346.43°)
OKLaboklab(38.63% 0.1305 -0.0272)
OKLCHoklch(38.63% 0.133 348.2)
XYZxyz(8.9106, 5.0089, 8.0854)
Luminance0.0501 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#731B50 #1B733E
analogous
#6A1B73 #731B50 #731B24
triadic
#731B50 #50731B #1B5073
tetradic
#731B50 #736A1B #1B733E #1B2473
square
#731B50 #736A1B #1B733E #1B2473
split-complementary
#731B50 #24731B #1B736A
monochromatic
#190611 #410F2E #731B50 #A52772 #D03894

Accessibility & contrast

On white

10.49
#731B50 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.00
#731B50 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731B50
10.49:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##731B50#FFFFFF#000000##FFFFFF
##731B501.0010.492.0010.49
#FFFFFF10.491.0021.001.00
#0000002.0021.001.0021.00
##FFFFFF10.491.0021.001.00

Color blindness preview

Protanopia (red-blind)
#283551
Deuteranopia (green-blind)
#42454E
Tritanopia (blue-blind)
#7C1733
Achromatopsia (no color)
#3F3F3F

Design tokens & code

CSS
--color: #731b50;
/* rgb */ color: rgb(115, 27, 80);
/* oklch */ color: oklch(38.6% 0.133 348.2);
Tailwind
colors: {
  custom: {
    50: '#9f6081',
    500: '#731b50',
    950: '#000000',
  },
}
SCSS
$custom: #731b50;
$custom-light: #9f6081;
$custom-dark: #000000;
JSON
{
  "hex": "#731b50",
  "rgb": {
    "r": 115,
    "g": 27,
    "b": 80
  },
  "hsl": {
    "h": 323.864,
    "s": 61.972,
    "l": 27.843
  },
  "oklch": {
    "l": 0.38625,
    "c": 0.13327,
    "h": 348.2
  },
  "luminance": 0.05008
}

Semantic roles & 50–950 ramp

primary
#731B50
secondary
#42A86B
accent
#E58343
background
#FAF6F7
surface
#F4EBEE
border
#CEC6C9
text
#0F050A
muted
#7F7A7C

Preview Lab

Preview with #731B50

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#731B50 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva