#731B4F#731B4F
#731B4F is a dark, vivid pink. Relative luminance 0.050; OKLCH L 38.6% C 0.133 H 348.9°. Best body text is #FFFFFF at 10.51:1 contrast (WCAG AA passes).
Color values
| HEX | #731B4F |
|---|---|
| RGB | rgb(115, 27, 79) |
| HSL | hsl(325, 62%, 28%) |
| HSV | hsv(325, 77%, 45%) |
| CMYK | cmyk(0%, 76.5%, 31.3%, 54.9%) |
| CIE-LAB | lab(26.72, 42.70, -9.74) |
| CIE-LCH | lch(26.72, 43.79, 347.15°) |
| OKLab | oklab(38.58% 0.1302 -0.0255) |
| OKLCH | oklch(38.58% 0.133 348.9) |
| XYZ | xyz(8.8739, 4.9942, 7.8923) |
| Luminance | 0.0499 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Velvet
#750851
ΔE00 2.47
Red Purple
#820747
ΔE00 4.73
Rich Purple
#720058
ΔE00 4.78
Plum (survey)
#580F41
ΔE00 5.92
Merlot
#730039
ΔE00 5.98
Wine (survey)
#80013F
ΔE00 6.27
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#731B4F #1B733F
analogous
#6B1B73 #731B4F #731B23
triadic
#731B4F #4F731B #1B4F73
tetradic
#731B4F #736B1B #1B733F #1B2373
square
#731B4F #736B1B #1B733F #1B2373
split-complementary
#731B4F #23731B #1B736B
monochromatic
#190611 #410F2D #731B4F #A52771 #D03892
Accessibility & contrast
On white
10.51
#731B4F on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.00
#731B4F on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #731B4F
10.51:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##731B4F | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##731B4F | 1.00 | 10.51 | 2.00 | 10.51 |
| #FFFFFF | 10.51 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.00 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.51 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#283550
Deuteranopia (green-blind)
#42454D
Tritanopia (blue-blind)
#7C1732
Achromatopsia (no color)
#3F3F3F
Design tokens & code
CSS
--color: #731b4f; /* rgb */ color: rgb(115, 27, 79); /* oklch */ color: oklch(38.6% 0.133 348.9);
Tailwind
colors: {
custom: {
50: '#9f6080',
500: '#731b4f',
950: '#000000',
},
}SCSS
$custom: #731b4f; $custom-light: #9f6080; $custom-dark: #000000;
JSON
{
"hex": "#731b4f",
"rgb": {
"r": 115,
"g": 27,
"b": 79
},
"hsl": {
"h": 324.545,
"s": 61.972,
"l": 27.843
},
"oklch": {
"l": 0.38581,
"c": 0.13269,
"h": 348.9
},
"luminance": 0.04993
}Semantic roles & 50–950 ramp
primary
#731B4F
secondary
#42A86C
accent
#E58543
background
#FAF6F7
surface
#F4EBEE
border
#CEC6C9
text
#0F050A
muted
#7F7A7C