#731B4B#731B4B

#731B4B is a dark, vivid pink. Relative luminance 0.049; OKLCH L 38.4% C 0.130 H 351.7°. Best body text is #FFFFFF at 10.57:1 contrast (WCAG AA passes).

Color values

HEX	#731B4B
RGB	rgb(115, 27, 75)
HSL	hsl(327, 62%, 28%)
HSV	hsv(327, 77%, 45%)
CMYK	cmyk(0%, 76.5%, 34.8%, 54.9%)
CIE-LAB	lab(26.56, 42.18, -7.31)
CIE-LCH	lch(26.56, 42.81, 350.17°)
OKLab	oklab(38.41% 0.1291 -0.0189)
OKLCH	oklch(38.41% 0.13 351.7)
XYZ	xyz(8.7327, 4.9377, 7.1484)
Luminance	0.0494 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731B4B #1B7343

analogous

#6F1B73 #731B4B #731B1F

triadic

#731B4B #4B731B #1B4B73

tetradic

#731B4B #736F1B #1B7343 #1B1F73

square

#731B4B #736F1B #1B7343 #1B1F73

split-complementary

#731B4B #1F731B #1B736F

monochromatic

#190610 #410F2B #731B4B #A5276B #D0388B

Accessibility & contrast

On white

10.57

#731B4B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.99

#731B4B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731B4B

10.57:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731B4B	#FFFFFF	#000000	##FFFFFF
##731B4B	1.00	10.57	1.99	10.57
#FFFFFF	10.57	1.00	21.00	1.00
#000000	1.99	21.00	1.00	21.00
##FFFFFF	10.57	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2A354C

Deuteranopia (green-blind)

#434549

Tritanopia (blue-blind)

#7C1430

Achromatopsia (no color)

#3F3F3F

Design tokens & code

CSS

--color: #731b4b;
/* rgb */ color: rgb(115, 27, 75);
/* oklch */ color: oklch(38.4% 0.130 351.7);

Tailwind

colors: {
  custom: {
    50: '#9f607d',
    500: '#731b4b',
    950: '#000000',
  },
}

SCSS

$custom: #731b4b;
$custom-light: #9f607d;
$custom-dark: #000000;

JSON

{
  "hex": "#731b4b",
  "rgb": {
    "r": 115,
    "g": 27,
    "b": 75
  },
  "hsl": {
    "h": 327.273,
    "s": 61.972,
    "l": 27.843
  },
  "oklch": {
    "l": 0.3841,
    "c": 0.13049,
    "h": 351.7
  },
  "luminance": 0.04937
}

Semantic roles & 50–950 ramp

primary

#731B4B

secondary

#42A870

accent

#E58D43

background

#FAF5F7

surface

#F4EAEE

border

#CEC6C9

text

#0F0509

muted

#7F797B

Preview Lab

Preview with #731B4B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →