#731B48#731B48

#731B48 is a dark, vivid pink. Relative luminance 0.049; OKLCH L 38.3% C 0.129 H 353.8°. Best body text is #FFFFFF at 10.61:1 contrast (WCAG AA passes).

Color values

HEX	#731B48
RGB	rgb(115, 27, 72)
HSL	hsl(329, 62%, 28%)
HSV	hsv(329, 77%, 45%)
CMYK	cmyk(0%, 76.5%, 37.4%, 54.9%)
CIE-LAB	lab(26.44, 41.82, -5.47)
CIE-LCH	lch(26.44, 42.17, 352.55°)
OKLab	oklab(38.29% 0.1282 -0.0139)
OKLCH	oklch(38.29% 0.129 353.8)
XYZ	xyz(8.6324, 4.8976, 6.6204)
Luminance	0.0490 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731B48 #1B7346

analogous

#721B73 #731B48 #731B1C

triadic

#731B48 #48731B #1B4873

tetradic

#731B48 #73721B #1B7346 #1B1C73

square

#731B48 #73721B #1B7346 #1B1C73

split-complementary

#731B48 #1C731B #1B7372

monochromatic

#190610 #410F29 #731B48 #A52767 #D03886

Accessibility & contrast

On white

10.61

#731B48 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.98

#731B48 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731B48

10.61:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731B48	#FFFFFF	#000000	##FFFFFF
##731B48	1.00	10.61	1.98	10.61
#FFFFFF	10.61	1.00	21.00	1.00
#000000	1.98	21.00	1.00	21.00
##FFFFFF	10.61	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2B3449

Deuteranopia (green-blind)

#444446

Tritanopia (blue-blind)

#7C132F

Achromatopsia (no color)

#3F3F3F

Design tokens & code

CSS

--color: #731b48;
/* rgb */ color: rgb(115, 27, 72);
/* oklch */ color: oklch(38.3% 0.129 353.8);

Tailwind

colors: {
  custom: {
    50: '#9f607a',
    500: '#731b48',
    950: '#000000',
  },
}

SCSS

$custom: #731b48;
$custom-light: #9f607a;
$custom-dark: #000000;

JSON

{
  "hex": "#731b48",
  "rgb": {
    "r": 115,
    "g": 27,
    "b": 72
  },
  "hsl": {
    "h": 329.318,
    "s": 61.972,
    "l": 27.843
  },
  "oklch": {
    "l": 0.38288,
    "c": 0.12896,
    "h": 353.8
  },
  "luminance": 0.04897
}

Semantic roles & 50–950 ramp

primary

#731B48

secondary

#42A874

accent

#E59243

background

#FAF5F7

surface

#F4EAED

border

#CEC6C8

text

#0F0509

muted

#7F797B

Preview Lab

Preview with #731B48

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →