#731B11#731B11
#731B11 is a dark, vivid red. Relative luminance 0.045; OKLCH L 36.9% C 0.124 H 30.3°. Best body text is #FFFFFF at 11.09:1 contrast (WCAG AA passes).
Color values
| HEX | #731B11 |
|---|---|
| RGB | rgb(115, 27, 17) |
| HSL | hsl(6, 74%, 26%) |
| HSV | hsv(6, 85%, 45%) |
| CMYK | cmyk(0%, 76.5%, 85.2%, 54.9%) |
| CIE-LAB | lab(25.17, 37.62, 29.17) |
| CIE-LCH | lch(25.17, 47.60, 37.79°) |
| OKLab | oklab(36.93% 0.1068 0.0624) |
| OKLCH | oklch(36.93% 0.124 30.3) |
| XYZ | xyz(7.5642, 4.4704, 0.9948) |
| Luminance | 0.0447 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddy Brown
#6E1005
ΔE00 2.14
Blood
#770001
ΔE00 3.19
Maroon
#800000
ΔE00 3.99
Indian Red
#850E04
ΔE00 4.37
Dark Red
#840000
ΔE00 4.52
Crimson (survey)
#8C000F
ΔE00 5.30
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#731B11 #116973
analogous
#731138 #731B11 #734C11
triadic
#731B11 #11731B #1B1173
tetradic
#731B11 #387311 #116973 #4C1173
square
#731B11 #387311 #116973 #4C1173
split-complementary
#731B11 #11734C #113873
monochromatic
#1B0604 #3E0E09 #731B11 #A82819 #DE3421
Accessibility & contrast
On white
11.09
#731B11 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.89
#731B11 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #731B11
11.09:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##731B11 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##731B11 | 1.00 | 11.09 | 1.89 | 11.09 |
| #FFFFFF | 11.09 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.89 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 11.09 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#362F0F
Deuteranopia (green-blind)
#4B430D
Tritanopia (blue-blind)
#7F001A
Achromatopsia (no color)
#3C3C3C
Design tokens & code
CSS
--color: #731b11; /* rgb */ color: rgb(115, 27, 17); /* oklch */ color: oklch(36.9% 0.124 30.3);
Tailwind
colors: {
custom: {
50: '#a35f50',
500: '#731b11',
950: '#000000',
},
}SCSS
$custom: #731b11; $custom-light: #a35f50; $custom-dark: #000000;
JSON
{
"hex": "#731b11",
"rgb": {
"r": 115,
"g": 27,
"b": 17
},
"hsl": {
"h": 6.122,
"s": 74.242,
"l": 25.882
},
"oklch": {
"l": 0.36934,
"c": 0.12369,
"h": 30.3
},
"luminance": 0.04469
}Semantic roles & 50–950 ramp
primary
#731B11
secondary
#369EAA
accent
#DEF137
background
#FAF5F4
surface
#F4E9E7
border
#CEC5C3
text
#110502
muted
#807978