#731A85#731A85

#731A85 is a dark, vivid purple. Relative luminance 0.061; OKLCH L 41.6% C 0.175 H 320.1°. Best body text is #FFFFFF at 9.48:1 contrast (WCAG AA passes).

Color values

HEX	#731A85
RGB	rgb(115, 26, 133)
HSL	hsl(290, 67%, 31%)
HSV	hsv(290, 80%, 52%)
CMYK	cmyk(13.5%, 80.5%, 0%, 47.8%)
CIE-LAB	lab(29.61, 51.95, -40.03)
CIE-LCH	lch(29.61, 65.58, 322.38°)
OKLab	oklab(41.63% 0.1343 -0.1124)
OKLCH	oklch(41.63% 0.175 320.1)
XYZ	xyz(11.6727, 6.0777, 22.7440)
Luminance	0.0608 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731A85 #2C851A

analogous

#3D1A85 #731A85 #851A61

triadic

#731A85 #85731A #1A8573

tetradic

#731A85 #853D1A #2C851A #1A6185

square

#731A85 #853D1A #2C851A #1A6185

split-complementary

#731A85 #61851A #1A853D

monochromatic

#1A061F #471052 #731A85 #9F24B8 #C040DA

Accessibility & contrast

On white

9.48

#731A85 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.22

#731A85 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731A85

9.48:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731A85	#FFFFFF	#000000	##FFFFFF
##731A85	1.00	9.48	2.22	9.48
#FFFFFF	9.48	1.00	21.00	1.00
#000000	2.22	21.00	1.00	21.00
##FFFFFF	9.48	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004088

Deuteranopia (green-blind)

#254983

Tritanopia (blue-blind)

#733150

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #731a85;
/* rgb */ color: rgb(115, 26, 133);
/* oklch */ color: oklch(41.6% 0.175 320.1);

Tailwind

colors: {
  custom: {
    50: '#9f62a9',
    500: '#731a85',
    950: '#000000',
  },
}

SCSS

$custom: #731a85;
$custom-light: #9f62a9;
$custom-dark: #000000;

JSON

{
  "hex": "#731a85",
  "rgb": {
    "r": 115,
    "g": 26,
    "b": 133
  },
  "hsl": {
    "h": 289.907,
    "s": 67.296,
    "l": 31.176
  },
  "oklch": {
    "l": 0.41627,
    "c": 0.17514,
    "h": 320.1
  },
  "luminance": 0.06077
}

Semantic roles & 50–950 ramp

primary

#731A85

secondary

#56B842

accent

#EA3E5B

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F0610

muted

#7F7A7F

Preview Lab

Preview with #731A85

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →