#731A80#731A80

#731A80 is a dark, vivid purple. Relative luminance 0.059; OKLCH L 41.3% C 0.171 H 322.2°. Best body text is #FFFFFF at 9.60:1 contrast (WCAG AA passes).

Color values

HEX	#731A80
RGB	rgb(115, 26, 128)
HSL	hsl(292, 66%, 30%)
HSV	hsv(292, 80%, 50%)
CMYK	cmyk(10.2%, 79.7%, 0%, 49.8%)
CIE-LAB	lab(29.27, 51.00, -37.45)
CIE-LCH	lch(29.27, 63.27, 323.71°)
OKLab	oklab(41.28% 0.1349 -0.1048)
OKLCH	oklch(41.28% 0.171 322.2)
XYZ	xyz(11.3355, 5.9428, 20.9679)
Luminance	0.0594 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731A80 #27801A

analogous

#401A80 #731A80 #801A5A

triadic

#731A80 #80731A #1A8073

tetradic

#731A80 #80401A #27801A #1A5A80

square

#731A80 #80401A #27801A #1A5A80

split-complementary

#731A80 #5A801A #1A8040

monochromatic

#18051A #45104D #731A80 #A124B3 #C43DD8

Accessibility & contrast

On white

9.60

#731A80 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.19

#731A80 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731A80

9.60:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731A80	#FFFFFF	#000000	##FFFFFF
##731A80	1.00	9.60	2.19	9.60
#FFFFFF	9.60	1.00	21.00	1.00
#000000	2.19	21.00	1.00	21.00
##FFFFFF	9.60	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003F83

Deuteranopia (green-blind)

#29487E

Tritanopia (blue-blind)

#742F4D

Achromatopsia (no color)

#454545

Design tokens & code

CSS

--color: #731a80;
/* rgb */ color: rgb(115, 26, 128);
/* oklch */ color: oklch(41.3% 0.171 322.2);

Tailwind

colors: {
  custom: {
    50: '#9f62a5',
    500: '#731a80',
    950: '#000000',
  },
}

SCSS

$custom: #731a80;
$custom-light: #9f62a5;
$custom-dark: #000000;

JSON

{
  "hex": "#731a80",
  "rgb": {
    "r": 115,
    "g": 26,
    "b": 128
  },
  "hsl": {
    "h": 292.353,
    "s": 66.234,
    "l": 30.196
  },
  "oklch": {
    "l": 0.41278,
    "c": 0.17085,
    "h": 322.2
  },
  "luminance": 0.05942
}

Semantic roles & 50–950 ramp

primary

#731A80

secondary

#50B442

accent

#E93F54

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F060F

muted

#7F7A7F

Preview Lab

Preview with #731A80

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →