#731A64#731A64

#731A64 is a dark, vivid pink. Relative luminance 0.053; OKLCH L 39.5% C 0.148 H 335.8°. Best body text is #FFFFFF at 10.19:1 contrast (WCAG AA passes).

Color values

HEX	#731A64
RGB	rgb(115, 26, 100)
HSL	hsl(310, 63%, 28%)
HSV	hsv(310, 77%, 45%)
CMYK	cmyk(0%, 77.4%, 13%, 54.9%)
CIE-LAB	lab(27.59, 46.11, -22.22)
CIE-LCH	lch(27.59, 51.19, 334.27°)
OKLab	oklab(39.53% 0.1351 -0.0606)
OKLCH	oklch(39.53% 0.148 335.8)
XYZ	xyz(9.7400, 5.3046, 12.5650)
Luminance	0.0530 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731A64 #1A7329

analogous

#551A73 #731A64 #731A38

triadic

#731A64 #64731A #1A6473

tetradic

#731A64 #73551A #1A7329 #1A3873

square

#731A64 #73551A #1A7329 #1A3873

split-complementary

#731A64 #38731A #1A7355

monochromatic

#190616 #410F39 #731A64 #A5258F #D236B7

Accessibility & contrast

On white

10.19

#731A64 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.06

#731A64 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731A64

10.19:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731A64	#FFFFFF	#000000	##FFFFFF
##731A64	1.00	10.19	2.06	10.19
#FFFFFF	10.19	1.00	21.00	1.00
#000000	2.06	21.00	1.00	21.00
##FFFFFF	10.19	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1B3966

Deuteranopia (green-blind)

#3A4662

Tritanopia (blue-blind)

#79213D

Achromatopsia (no color)

#414141

Design tokens & code

CSS

--color: #731a64;
/* rgb */ color: rgb(115, 26, 100);
/* oklch */ color: oklch(39.5% 0.148 335.8);

Tailwind

colors: {
  custom: {
    50: '#9e6190',
    500: '#731a64',
    950: '#000000',
  },
}

SCSS

$custom: #731a64;
$custom-light: #9e6190;
$custom-dark: #000000;

JSON

{
  "hex": "#731a64",
  "rgb": {
    "r": 115,
    "g": 26,
    "b": 100
  },
  "hsl": {
    "h": 310.112,
    "s": 63.121,
    "l": 27.647
  },
  "oklch": {
    "l": 0.39534,
    "c": 0.14807,
    "h": 335.8
  },
  "luminance": 0.05304
}

Semantic roles & 50–950 ramp

primary

#731A64

secondary

#41A852

accent

#E65D42

background

#FAF6F8

surface

#F3EBF0

border

#CDC6CB

text

#0F050C

muted

#7F7A7D

Preview Lab

Preview with #731A64

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →