#731A5E#731A5E

#731A5E is a dark, vivid pink. Relative luminance 0.052; OKLCH L 39.2% C 0.144 H 339.3°. Best body text is #FFFFFF at 10.30:1 contrast (WCAG AA passes).

Color values

HEX	#731A5E
RGB	rgb(115, 26, 94)
HSL	hsl(314, 63%, 28%)
HSV	hsv(314, 77%, 45%)
CMYK	cmyk(0%, 77.4%, 18.3%, 54.9%)
CIE-LAB	lab(27.28, 45.18, -18.79)
CIE-LCH	lch(27.28, 48.93, 337.42°)
OKLab	oklab(39.21% 0.1344 -0.0508)
OKLCH	oklch(39.21% 0.144 339.3)
XYZ	xyz(9.4602, 5.1927, 11.0916)
Luminance	0.0519 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731A5E #1A732F

analogous

#5B1A73 #731A5E #731A32

triadic

#731A5E #5E731A #1A5E73

tetradic

#731A5E #735B1A #1A732F #1A3273

square

#731A5E #735B1A #1A732F #1A3273

split-complementary

#731A5E #32731A #1A735B

monochromatic

#190614 #410F35 #731A5E #A52587 #D236AD

Accessibility & contrast

On white

10.30

#731A5E on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.04

#731A5E on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731A5E

10.30:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731A5E	#FFFFFF	#000000	##FFFFFF
##731A5E	1.00	10.30	2.04	10.30
#FFFFFF	10.30	1.00	21.00	1.00
#000000	2.04	21.00	1.00	21.00
##FFFFFF	10.30	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1F3760

Deuteranopia (green-blind)

#3D455C

Tritanopia (blue-blind)

#7A1E3A

Achromatopsia (no color)

#404040

Design tokens & code

CSS

--color: #731a5e;
/* rgb */ color: rgb(115, 26, 94);
/* oklch */ color: oklch(39.2% 0.144 339.3);

Tailwind

colors: {
  custom: {
    50: '#9f618c',
    500: '#731a5e',
    950: '#000000',
  },
}

SCSS

$custom: #731a5e;
$custom-light: #9f618c;
$custom-dark: #000000;

JSON

{
  "hex": "#731a5e",
  "rgb": {
    "r": 115,
    "g": 26,
    "b": 94
  },
  "hsl": {
    "h": 314.157,
    "s": 63.121,
    "l": 27.647
  },
  "oklch": {
    "l": 0.39211,
    "c": 0.14367,
    "h": 339.3
  },
  "luminance": 0.05192
}

Semantic roles & 50–950 ramp

primary

#731A5E

secondary

#41A859

accent

#E66842

background

#FAF6F8

surface

#F4EBF0

border

#CEC6CB

text

#0F050C

muted

#7F7A7D

Preview Lab

Preview with #731A5E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →