#731A4F#731A4F

#731A4F is a dark, vivid pink. Relative luminance 0.049; OKLCH L 38.5% C 0.134 H 348.8°. Best body text is #FFFFFF at 10.55:1 contrast (WCAG AA passes).

Color values

HEX	#731A4F
RGB	rgb(115, 26, 79)
HSL	hsl(324, 63%, 28%)
HSV	hsv(324, 77%, 45%)
CMYK	cmyk(0%, 77.4%, 31.3%, 54.9%)
CIE-LAB	lab(26.59, 43.06, -9.93)
CIE-LCH	lch(26.59, 44.19, 347.01°)
OKLab	oklab(38.49% 0.1314 -0.0261)
OKLCH	oklch(38.49% 0.134 348.8)
XYZ	xyz(8.8514, 4.9491, 7.8848)
Luminance	0.0495 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731A4F #1A733E

analogous

#6B1A73 #731A4F #731A22

triadic

#731A4F #4F731A #1A4F73

tetradic

#731A4F #736B1A #1A733E #1A2273

square

#731A4F #736B1A #1A733E #1A2273

split-complementary

#731A4F #22731A #1A736B

monochromatic

#190611 #410F2D #731A4F #A52571 #D23693

Accessibility & contrast

On white

10.55

#731A4F on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.99

#731A4F on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731A4F

10.55:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731A4F	#FFFFFF	#000000	##FFFFFF
##731A4F	1.00	10.55	1.99	10.55
#FFFFFF	10.55	1.00	21.00	1.00
#000000	1.99	21.00	1.00	21.00
##FFFFFF	10.55	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#283550

Deuteranopia (green-blind)

#42454D

Tritanopia (blue-blind)

#7C1532

Achromatopsia (no color)

#3F3F3F

Design tokens & code

CSS

--color: #731a4f;
/* rgb */ color: rgb(115, 26, 79);
/* oklch */ color: oklch(38.5% 0.134 348.8);

Tailwind

colors: {
  custom: {
    50: '#9f6080',
    500: '#731a4f',
    950: '#000000',
  },
}

SCSS

$custom: #731a4f;
$custom-light: #9f6080;
$custom-dark: #000000;

JSON

{
  "hex": "#731a4f",
  "rgb": {
    "r": 115,
    "g": 26,
    "b": 79
  },
  "hsl": {
    "h": 324.27,
    "s": 63.121,
    "l": 27.647
  },
  "oklch": {
    "l": 0.38487,
    "c": 0.13391,
    "h": 348.8
  },
  "luminance": 0.04948
}

Semantic roles & 50–950 ramp

primary

#731A4F

secondary

#41A86B

accent

#E68442

background

#FAF5F7

surface

#F4EAEE

border

#CEC6C9

text

#0F050A

muted

#7F797C

Preview Lab

Preview with #731A4F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →