#731A4E#731A4E
#731A4E is a dark, vivid pink. Relative luminance 0.049; OKLCH L 38.4% C 0.133 H 349.5°. Best body text is #FFFFFF at 10.57:1 contrast (WCAG AA passes).
Color values
| HEX | #731A4E |
|---|---|
| RGB | rgb(115, 26, 78) |
| HSL | hsl(325, 63%, 28%) |
| HSV | hsv(325, 77%, 45%) |
| CMYK | cmyk(0%, 77.4%, 32.2%, 54.9%) |
| CIE-LAB | lab(26.55, 42.93, -9.33) |
| CIE-LCH | lch(26.55, 43.93, 347.74°) |
| OKLab | oklab(38.44% 0.1311 -0.0244) |
| OKLCH | oklch(38.44% 0.133 349.5) |
| XYZ | xyz(8.8152, 4.9347, 7.6945) |
| Luminance | 0.0493 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Velvet
#750851
ΔE00 2.48
Red Purple
#820747
ΔE00 4.53
Rich Purple
#720058
ΔE00 4.88
Merlot
#730039
ΔE00 5.72
Plum (survey)
#580F41
ΔE00 5.89
Wine (survey)
#80013F
ΔE00 6.04
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#731A4E #1A733F
analogous
#6C1A73 #731A4E #731A21
triadic
#731A4E #4E731A #1A4E73
tetradic
#731A4E #736C1A #1A733F #1A2173
square
#731A4E #736C1A #1A733F #1A2173
split-complementary
#731A4E #21731A #1A736C
monochromatic
#190611 #410F2C #731A4E #A52570 #D23691
Accessibility & contrast
On white
10.57
#731A4E on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.99
#731A4E on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #731A4E
10.57:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##731A4E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##731A4E | 1.00 | 10.57 | 1.99 | 10.57 |
| #FFFFFF | 10.57 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.99 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.57 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#28354F
Deuteranopia (green-blind)
#42444C
Tritanopia (blue-blind)
#7C1531
Achromatopsia (no color)
#3F3F3F
Design tokens & code
CSS
--color: #731a4e; /* rgb */ color: rgb(115, 26, 78); /* oklch */ color: oklch(38.4% 0.133 349.5);
Tailwind
colors: {
custom: {
50: '#9f607f',
500: '#731a4e',
950: '#000000',
},
}SCSS
$custom: #731a4e; $custom-light: #9f607f; $custom-dark: #000000;
JSON
{
"hex": "#731a4e",
"rgb": {
"r": 115,
"g": 26,
"b": 78
},
"hsl": {
"h": 324.944,
"s": 63.121,
"l": 27.647
},
"oklch": {
"l": 0.38443,
"c": 0.13334,
"h": 349.5
},
"luminance": 0.04934
}Semantic roles & 50–950 ramp
primary
#731A4E
secondary
#41A86C
accent
#E68642
background
#FAF5F7
surface
#F4EAEE
border
#CEC6C9
text
#0F050A
muted
#7F797C