#731A4A#731A4A

#731A4A is a dark, vivid pink. Relative luminance 0.049; OKLCH L 38.3% C 0.131 H 352.2°. Best body text is #FFFFFF at 10.63:1 contrast (WCAG AA passes).

Color values

HEX	#731A4A
RGB	rgb(115, 26, 74)
HSL	hsl(328, 63%, 28%)
HSV	hsv(328, 77%, 45%)
CMYK	cmyk(0%, 77.4%, 35.7%, 54.9%)
CIE-LAB	lab(26.39, 42.43, -6.89)
CIE-LCH	lch(26.39, 42.98, 350.77°)
OKLab	oklab(38.27% 0.13 -0.0178)
OKLCH	oklch(38.27% 0.131 352.2)
XYZ	xyz(8.6762, 4.8791, 6.9621)
Luminance	0.0488 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731A4A #1A7343

analogous

#6F1A73 #731A4A #731A1E

triadic

#731A4A #4A731A #1A4A73

tetradic

#731A4A #736F1A #1A7343 #1A1E73

square

#731A4A #736F1A #1A7343 #1A1E73

split-complementary

#731A4A #1E731A #1A736F

monochromatic

#190610 #410F2A #731A4A #A5256A #D2368A

Accessibility & contrast

On white

10.63

#731A4A on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.98

#731A4A on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731A4A

10.63:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731A4A	#FFFFFF	#000000	##FFFFFF
##731A4A	1.00	10.63	1.98	10.63
#FFFFFF	10.63	1.00	21.00	1.00
#000000	1.98	21.00	1.00	21.00
##FFFFFF	10.63	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2A344B

Deuteranopia (green-blind)

#434448

Tritanopia (blue-blind)

#7C132F

Achromatopsia (no color)

#3E3E3E

Design tokens & code

CSS

--color: #731a4a;
/* rgb */ color: rgb(115, 26, 74);
/* oklch */ color: oklch(38.3% 0.131 352.2);

Tailwind

colors: {
  custom: {
    50: '#9f607c',
    500: '#731a4a',
    950: '#000000',
  },
}

SCSS

$custom: #731a4a;
$custom-light: #9f607c;
$custom-dark: #000000;

JSON

{
  "hex": "#731a4a",
  "rgb": {
    "r": 115,
    "g": 26,
    "b": 74
  },
  "hsl": {
    "h": 327.64,
    "s": 63.121,
    "l": 27.647
  },
  "oklch": {
    "l": 0.38274,
    "c": 0.13118,
    "h": 352.2
  },
  "luminance": 0.04878
}

Semantic roles & 50–950 ramp

primary

#731A4A

secondary

#41A870

accent

#E68D42

background

#FAF5F7

surface

#F4EAEE

border

#CEC6C9

text

#0F0509

muted

#7F797B

Preview Lab

Preview with #731A4A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →