#731A34#731A34
#731A34 is a dark, vivid pink. Relative luminance 0.046; OKLCH L 37.5% C 0.123 H 8.3°. Best body text is #FFFFFF at 10.90:1 contrast (WCAG AA passes).
Color values
| HEX | #731A34 |
|---|---|
| RGB | rgb(115, 26, 52) |
| HSL | hsl(342, 63%, 28%) |
| HSV | hsv(342, 77%, 45%) |
| CMYK | cmyk(0%, 77.4%, 54.8%, 54.9%) |
| CIE-LAB | lab(25.66, 40.09, 6.95) |
| CIE-LCH | lch(25.66, 40.69, 9.83°) |
| OKLab | oklab(37.5% 0.122 0.0178) |
| OKLCH | oklch(37.5% 0.123 8.3) |
| XYZ | xyz(8.0602, 4.6327, 3.7179) |
| Luminance | 0.0463 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Bordeaux
#7B002C
ΔE00 3.45
Merlot
#730039
ΔE00 4.78
Wine (survey)
#80013F
ΔE00 4.95
Maroon (survey)
#650021
ΔE00 5.01
Burgundy (survey)
#610023
ΔE00 5.05
Red Wine
#8C0034
ΔE00 5.25
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#731A34 #1A7359
analogous
#731A60 #731A34 #732C1A
triadic
#731A34 #34731A #1A3473
tetradic
#731A34 #60731A #1A7359 #2C1A73
square
#731A34 #60731A #1A7359 #2C1A73
split-complementary
#731A34 #1A732C #1A6073
monochromatic
#19060B #410F1D #731A34 #A5254B #D23663
Accessibility & contrast
On white
10.90
#731A34 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.93
#731A34 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #731A34
10.90:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##731A34 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##731A34 | 1.00 | 10.90 | 1.93 | 10.90 |
| #FFFFFF | 10.90 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.93 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.90 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#303134
Deuteranopia (green-blind)
#484332
Tritanopia (blue-blind)
#7E0425
Achromatopsia (no color)
#3D3D3D
Design tokens & code
CSS
--color: #731a34; /* rgb */ color: rgb(115, 26, 52); /* oklch */ color: oklch(37.5% 0.123 8.3);
Tailwind
colors: {
custom: {
50: '#a05f6b',
500: '#731a34',
950: '#000000',
},
}SCSS
$custom: #731a34; $custom-light: #a05f6b; $custom-dark: #000000;
JSON
{
"hex": "#731a34",
"rgb": {
"r": 115,
"g": 26,
"b": 52
},
"hsl": {
"h": 342.472,
"s": 63.121,
"l": 27.647
},
"oklch": {
"l": 0.37502,
"c": 0.1233,
"h": 8.3
},
"luminance": 0.04632
}Semantic roles & 50–950 ramp
primary
#731A34
secondary
#41A88A
accent
#E6B642
background
#FAF5F6
surface
#F4EAEB
border
#CEC6C6
text
#100506
muted
#7F797A