#731A11#731A11
#731A11 is a dark, vivid red. Relative luminance 0.044; OKLCH L 36.8% C 0.125 H 29.9°. Best body text is #FFFFFF at 11.14:1 contrast (WCAG AA passes).
Color values
| HEX | #731A11 |
|---|---|
| RGB | rgb(115, 26, 17) |
| HSL | hsl(6, 74%, 26%) |
| HSV | hsv(6, 85%, 45%) |
| CMYK | cmyk(0%, 77.4%, 85.2%, 54.9%) |
| CIE-LAB | lab(25.03, 38.00, 29.04) |
| CIE-LCH | lch(25.03, 47.82, 37.38°) |
| OKLab | oklab(36.83% 0.108 0.0621) |
| OKLCH | oklch(36.83% 0.125 29.9) |
| XYZ | xyz(7.5417, 4.4253, 0.9873) |
| Luminance | 0.0442 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddy Brown
#6E1005
ΔE00 2.11
Blood
#770001
ΔE00 3.08
Maroon
#800000
ΔE00 3.96
Indian Red
#850E04
ΔE00 4.42
Dark Red
#840000
ΔE00 4.50
Crimson (survey)
#8C000F
ΔE00 5.20
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#731A11 #116A73
analogous
#731139 #731A11 #734B11
triadic
#731A11 #11731A #1A1173
tetradic
#731A11 #397311 #116A73 #4B1173
square
#731A11 #397311 #116A73 #4B1173
split-complementary
#731A11 #11734B #113973
monochromatic
#1B0604 #3E0E09 #731A11 #A82619 #DE3221
Accessibility & contrast
On white
11.14
#731A11 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.88
#731A11 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #731A11
11.14:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##731A11 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##731A11 | 1.00 | 11.14 | 1.88 | 11.14 |
| #FFFFFF | 11.14 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.88 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 11.14 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#352F0F
Deuteranopia (green-blind)
#4B420C
Tritanopia (blue-blind)
#7F0019
Achromatopsia (no color)
#3B3B3B
Design tokens & code
CSS
--color: #731a11; /* rgb */ color: rgb(115, 26, 17); /* oklch */ color: oklch(36.8% 0.125 29.9);
Tailwind
colors: {
custom: {
50: '#a35e50',
500: '#731a11',
950: '#000000',
},
}SCSS
$custom: #731a11; $custom-light: #a35e50; $custom-dark: #000000;
JSON
{
"hex": "#731a11",
"rgb": {
"r": 115,
"g": 26,
"b": 17
},
"hsl": {
"h": 5.51,
"s": 74.242,
"l": 25.882
},
"oklch": {
"l": 0.3683,
"c": 0.12459,
"h": 29.9
},
"luminance": 0.04424
}Semantic roles & 50–950 ramp
primary
#731A11
secondary
#369FAA
accent
#E0F137
background
#FAF5F4
surface
#F4E9E7
border
#CEC5C3
text
#110502
muted
#807978